3 Ways of Pricing – Why Value Pricing is the Best

There are three principal ways you can set your price: 1. Cost plus: decide how much profit you want to make and apply the margin to the cost. 2. Competitive pricing: check out your competitors and price against them, or just below. 3. Value pricing: value your total proposition and charge a fair price for the service you provide. Which is right for your business?

DIY Marketing Budget -Part III: Why to Pay Agencies a Fee

In the final part of her three-part series on creating a marketing budget, Michelle Edelman, vice president/director of strategic planning at San Diego-based full-service marketing agency NYCA, explains how to determine how much to pay an ad agency and why it's worth the money.

Sales Lead Generation: 8 Powerful B2B Sales Lead Generation Techniques To Help You Reach Your Sales

Most of the fastest growing B2B companies do not rely solely on just one sales lead generation method. They have a complete arsenal of sales lead generation tools at their fingertips, that they can use at any given time.

New To Sales Management? Assess Your Team Sooner Rather Than Later

The importance of assessing the skills-sets, experience, promotion potential andaspirations of your team as early as possible, cannot be over-estimated. Knowledge is power!

Cold-Calling (Selling Ice To Eskimos)

Cold-calling is still heavily used despite the fact it is an outdated sales strategy in today's information age.

No Pain No Gain No Profit

People will spend thousands of dollars and search for years on end to learn how to be successful. They could do it virtually free if they knew where to look and what to look for.

Valuing the Client

Important aspects to retain the client. The present times demand on the part of the companies, a greater approach in the satisfaction of the client; fulfilling in most of the expectations that a product or service requires. But who go ahead but they are and they will be the companies that day to day are surpassing the expectations of the client.

Sales Force Incentives

Sales force incentives are a vital part of business and one of the best reasons is that they work. This is one of the few motivators that can rev up a sales force for pennies on the dollar. However it has to be well designed and executed to reap the full benefits and get the most out of your sales force.

Building A Top - Level Balanced Scorecard

ActiveStrategy details the foundation of a strategy map that is used to build an organization's balanced scorecard.

The Sales Management Leadership Quiz

Finding the right person to fill the sales management role is a common quandary in most businesses. It can be especially challenging when a decision is based strictly on sales territory performance without regard for the specific skill sets required to lead a sales force. Deciding on the right sales person to promote to sales manager can become a difficult and risky decision.. It is an indisputable fact that different skill sets are required to become a successful sales manager as compared to being a successful sales person. Selling is a profession that requires professionals. Managing a group of professionals with the type of personalities required to succeed in sales is no easy task. Yet, in my humble opinion, it is probably the most important management position you can hold in a company. Sales management holds the key to meeting company objectives. Effective sales management builds the platform for success. Sales people are not the easiest group in the company to manage. If they were they would not be sales people. Selling is not easy. It takes a special talent, self motivation, self discipline, a passion to succeed and the ability to accept rejection.

Managing Your Self Talk To Get Powerful Sales Results

An article that shows sales managers how to help salespeople discern their useful/useless self talk in order to achieve breakthrough results.

Opening A Dollar Store - How to Minimize Inventory and Maximize Sales

One of the challenges that every entrepreneur who is opening a dollar store faces is having the right amount of merchandise in-stock and ready for purchase. Even more important is the product mix to meet the wants and needs of the customer. Many owners invest their merchandise inventory dollars in low-cost items rather than creating the right mix of products. It is important to remember that the right mix will keep their shoppers excited and coming back time and again.

Dealing With Your Employees Is Easier Than You Think

Have you ever wondered about how to effectively care for your employees problems without compromising your position or work load. Well than this article is for you!