Can Having a Unique Product or Service Help You Market Your Business?

Of course it can! But do you have unique product or service? Or is yours like everyone else within the same category? No, really...

Notes for Newbies - Introduction

Here is information every Newbie in the direct marketing business needs to get started. Written by one who has been there, this is a series of practical tips, illustrated with plenty of real-life examples. Humour is included at no extra charge, particularly for the scary bits.

Notes for Newbies - Part Nine - Sales Letters & Sales Copy - Part II

Here is more information on sales letters and sales copy every Newbie in the direct marketing business needs to get started. Written by one who has been there, this is a series of practical tips, illustrated with plenty of real-life examples. Humour is included at no extra charge, particularly for the scary bits.

What Do You Sell?

Make $1,000.00 to $1,500.00 more on every job.

Real Estate Postcard Ideas – This Town is a War Zone

This real estate postcard idea is brought to you by Brandon Cornett, the Texas Department of Transportation, and the City of Cedar Park, Texas. If that seems like an unusual trio for postcard marketing advice, let me explain.

Direct Mail Post Cards For Network Integrators

Direct mail post cards are a popular means of marketing to potential customers. To be effective, a statement about the benefits of your service is the type of heading that works best on direct mail post cards.

Notes for Newbies - Part Thirteen - Commissioning Software

Here is information on commissioning software every Newbie in the direct marketing business needs to get started. Written by one who has been there, this is a series of practical tips, illustrated with plenty of real-life examples. Humour is included at no extra charge, particularly for the scary bits.

Fun with Customizing Your Silicone Bracelets - Colors, Patterns, Message, Style!

These rubber silicone bracelets are good for a lot of things like promotion and being a novelty item. And you ask why? These rubber silicone bracelets are cheap as they are made of 100% silicone. And as we all know, silicone is very durable. Rubber silicone bracelets cater to all sorts of fashion. You can either go for the plain black or plain white rubber silicone bracelets. Or you can go color crazy and you can put 2, 3, or 4 colors on your rubber silicone bracelets.

Effective Exhibiting

Exhibiting can be a great form of Direct Marketing and if you can get your exhibition stand set-up correctly, i.e. in the right place, with the right staff, offering the right service etc, then the benefits can be even greater. This article looks at some of the important consideration that you might want to consider, when setting up an exhibition stand at a show or event.

Notes for Newbies - Part Sixteen - Building Your Website

Here is information on building a website every newbie in the direct marketing business needs to get started. Written by one who has been there, this is a series of practical tips, illustrated with plenty of real-life examples. Humour is included at no extra charge, particularly for the scary bits.

Notes for Newbies - Part Seventeen - Selling From Your Website

Here is information on selling from a website every Newbie in the direct marketing business needs to get started. Written by one who has been there, this is a series of practical tips, illustrated with plenty of real-life examples. Humour is included at no extra charge, particularly for the scary bits.

No Business Left Behind - The #1 Marketing Activity That Cannot Be Ignored

For any business to be successful, those making the decisions must view advertising as an investment not an expense, in the same vein as capital expenditures. Business owners view capital expenditures (cap ex) as a necessity, but advertising expense as a necessary evil. Why is this the case?

Notes for Newbies - Part Eighteen - Thank You Pages and Related Stuff

Here is information on Thank You pages and downloading e-products every Newbie in the direct marketing business needs to get started. Written by one who has been there, this is a series of practical tips, illustrated with plenty of real-life examples. Humour is included at no extra charge, particularly for the scary bits.