Direct Mail and Direct Mail Marketing for Car Washes with Detail Shops

Do you own a carwash? Does your car wash have more customers at all times during the week? Do you have a detail shop on the property? Is it full Mon-Fri with business? Did you know there are ways to increase profits and fill up your car wash and detail shop all week even on slow days?

Direct Mail Marketing and Direct Mail Strategies for Local Toy Stores

Local small business toy stores are under fire these days due to the ramp up of the number of toy isles in large box type stores. But that does not mean they should throw in the towel by any means. Referrals and word-of-mouth

16 Tips to Direct Mail Marketing Success

Business to business direct marketing can be improved with some simple steps outlined in this article. Bethesda List Center is an experienced provider of mailing lists, both postal and eMail in the US, the United Kingdom, Canada and worldwide. Speciality areas include: medical and life science, information technology, association members and association executives, human resource and development/training, business executives and small office/home office, often known as SOHO, executives.

The Importance of the Mailing List

In this article, marketing guru Dale Calvert will share with you some tips, and ideas on using Direct Mail and the proper mailing list to grow your business.

Affiliate Project X - Why I Hate It

Affiliate Project X is a well hyped ebook that makes very bold claims. I have bought this ebook and I hate it for which reason I will explain.

Separating the Strategic Men from the Tactical Boys

The average American household and business is flooded with mail every day. In fact, recent studies have shown the average C-level executive receives 37 pieces of mail every day. This number can be startling, especially for those who deal with B-to-B audiences. Although, there is a lot of mail that is delivered daily to any given customer, key techniques in strategic direct marketing can distinguish your piece from the average mass mailing.

Adwords Miracle - To Buy Or Not To Buy

Adwords Miracle has been an immensely popular book for the online marketing community. But does it really deserve all the buzz it is receiving? See what I found to be lacking from this book and how you can get what is lacking for free.

When Scare Tactics Work (And When They Don't) in Direct Marketing

Using fear to motivate action is a proven and effective technique in direct marketing. But when used inappropriately, it can not only suppress response, it can damage your brand.

Consumer Direct Marketing - Don't Leave Your Mortgage Business Without It

You may be very happy contacting and schmoozing Realtors/Agents/Builders and begging for their business or, possibly purchasing leads and then competing with three or more originators for the mortgage. There is a better way...

Infomercial Physicians

Infomercials are paid programs that basically air whatever the sponsor requires of them. In these infomercials, you will find actors playing the role of a scientist who has just discovered a breakthrough product and wants to share it with the public. There are occasions, however, when the person featured is an actual physician. These physicians have already appeared in magazines and TV shows, adding to their credibility. They usually endorse products such as exercise equipment, workout videos and weight loss medication.

Tips for Buying Low Cost Full Color Printing and Direct Mail

Remember back in the day when you had to drive from print shop to print shop to find the best deal on full color printing?

Network Your Way to Direct Marketing Jobs and Database Marketing Jobs

How do you find jobs in direct marketing and sales? If your first answer is ‘check the adverts for vacancies’, then you’re probably missing out on at least half of the direct marketing jobs on offer at any one time. In fact, some experts say that as few as 25% of all direct marketing jobs are ever advertised at all. More than 50% of job hunters over the age of 40 find their jobs through personal contact rather than through adverts.

Market Yourself Into Direct Marketing Jobs

When it's job hunting time, too many candidates for direct marketing jobs forget everything they've learned about selling a product and think in terms of getting a job. Here's a step-by-step guide to marketing yourself right into the direct marketing jobs in which you’re most interested.