Main Subject - Internet and Businesses Online

Owning an online store is a great stream of income that if marketed well can bring in residual inco

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

me for years to come. Whatever your product or products are you will need to market your online st

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

re on a continuous basis in order to maintain and increase sales. In this article, I am going to t

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

lk about one key method of attracting web traffic which leads to more sales.

The method involves t

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

he building of minisites to draw traffic back to your main store. A minisite is usually very small

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

containing on average anywhere from one to five pages. Usually a one page minisite can be very aff

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

ctive. For example, suppose you have an online store that specializes in health products. You cou

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

ld build minisites for products you sell that serve a specific niche. If you want to target weight

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

loss as a niche, you could build a minisite for one of your top selling weight loss products. The

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

inisite could be one page detailing the benefits of this product. You want to basically presell th

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

item on the minisite and have links to purchase it that point to your online store.

Ingredient

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

s for a Good Minisite

Eye catching header graphic
Convincing intro copy lo

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

ated at the very top of the page (large font)

Well written copy with keywords throughout<

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

li>

Links to your online store

"Buy now" type graphic buttons linking to your store<

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

/li>

Optional: some type of interactivity (survey or poll)

Testimonials

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

-in newsletter (to build email list for repeat customers)

Nice and simple, clean layout

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

i>

Once you've developed one minisite you can repeat the process until you have a network o

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

f minisites all promoting your main store. Minisite networks are one of the best ways to drive tra

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

fic to your online store. Once you have them up they usually require little maintenance and they a

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

e working 24 hours a day, 7 days a week as sales reps out on the internet bringing in new customers

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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Wow it's overwhelming these days the amount of opportunities on the internet inviting us all to get rich. There is a dazzling array of e-books you can purchase covering every angle and strategy for making big Dollars with minimal effort and in no time at all. However there are a number of critical factors to success that you will need in addition to studying other peoples' programs. These I call 'The Critical Factors to Online Success.'

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