Main Subject - Internet and Businesses Online

Squidoo is proving to be the latest tool of the generating traffic to o

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

ne’s website or squeeze pages. Squidoo if used efficiently, can become

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

priceless advertising tool for your business. The Squidoo web site all

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

ows its users to create mini web sites called lens in which they can po

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

t links, pictures, business information, have entries made by guest boo

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

ks and a lot more. Squidoo has become an important means of generating

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

raffic. Here are some intermediate tips for generating traffic with Squ

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

idoo.

The first tip is to make your lens on Squidoo content oriented.

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

he search engines list Squidoo pages on high ranks if they are rich in

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

keywords. If your lens on Squidoo is listed high on search engine resul

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

s pages, you can drive traffic from your lens to your web page by putti

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

g links to your page. Squidoo is the excellent source of back links to

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

your web site.

The second tip is use Squidoo as a source of list build

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

ng and target the right audience by email marketing of your product. Yo

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

u can use the list of emails of the guest book to target the people who

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

can possible turn into your clients.

Also you can use Squidoo as a sou

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

rce of increasing traffic as Squidoo is considered to be an authority s

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

te by search engines. The search engines consider the links on Squidoo

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

as links on an Authority site. The link to your web site will be consid

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

red as a quality link and assist in generating traffic to your web site

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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