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  • Main Subject - Social Bookmarking... Confused? You're Not Alone

    The word is out that social bookmarking is the thing, that special flavor of the month (or year or decade?), but only by taking it in small steps have I been able to figure out some of its ins and outs.

    The long and short of social booking is, it is a way to save your Favorites folder (or portions thereof) online. Thi
    According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product
    s means no matter where in the world you happen to be, as long as you've got a connection to the internet, you just log into your social bookmarking account and voila! at your fingertips are all of the important urls you might find yourself needing - but without access to - since your computer is sitting home and y
    ; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

    Examples of combination products may in
    u're not.

    Now that is a good idea! Saves uploading a bunch of urls to your domain, or remembering to send them to your Aunt Sally before you visit, on the off chance you'll need to remember that special something while you're away.

    (By the by, it's also a quick way to actually use your home computer. I don't know ab
    lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

    ut you, but my Favorites folder is virtually useless at this point.)

    But, there's even more to social bookmarking then easy access. You can also share this information with others. Your friends, family, co-workers, subscribers, whoever, can easily see what you've been uncovering on the web and decide, at that point, i
    here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe
    it's something so useful and/or interesting that they, too, would like to access it easily through their own social bookmarking account.

    The logical step from there (since I'm assuming that you are reading this because you, too, are interested in new ways to market on the net) is to find a way to tie bookmarking to y
    d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

    Combination pro
    our service and/or website.

    If this is all new to you, too, head here: http://del.icio.us/ This is a very popular social bookmarking service.

    You'll see numerous urls listed on their main page, and since we're just getting the hang of this (assuming you don't already have an account and are way ahead of my learning c
    ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc
    rve level), let's practice :)

    Beside each of these web page entries are the faint words "save this."

    Put your mouse over the "save this" and click. If you have an existing del.icio.us account, it will take you to the log in page for your account (for you smart ones!). If you don't have an account yet, you'll be give
    easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi
    the opportunity to create one now.

    After creating your account and logging in, you'll see an area on your screen where the url you've chosen to bookmark is awaiting your description and/or notes and/or tags.

    For our purpose, initially bookmarking our first entry, you need not worry about this too much at this time.
    nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically
    Give it a description and/or tag that will make sense to you. You can delete it later.

    Hit the save button and voila! You've got the beginnings of your social bookmarking!

    At this point, under your "settings" area (upper right hand of screen in del.icio.us) you can do any number of things. Importing your current Favo
    and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ
    rites folder (or portions thereof) is available. Explore!

    Now that you're on the road to social bookmarking comes the fun part... telling others what you're doing.

    If you have a website, you can easily add (assuming you do your own webmastering or know the rudiments of copying and pasting) a "save this page" to any an
    ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi
    all of your important webpages within your site. Use the "help" link, then read "For Publishers" under the Feeds and Tools section. That's where you'll find the code.

    In addition, you'll want to share you're newly found method of communication with others. Get your family, friends, subscribers, mailing list involved
    ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

    Following aspects would a
    n bookmarking your small chunk (del.icio.us listing) of the social bookmarking web.

    Then, make use of it! Don't just load it up with junk. If you're a writer and find interesting writer's resources add them to your account. If you're a news junkie and track particular newsworthy items, post those!

    As you get more and
    dd to the challenges in developing combination products:

    Which markets to tap where the combination products can do fairly well?
    Which combination prod
    more familiar with social bookmarking, you'll understand the importance of "tagging" your information correctly. According to del.icio.us, your page goes on the front page (I've yet to see any of mine though) and also is filed away under sub-indexing using those all-important tags.

    =============================

    A LAY
    cts are meaningful and rational?
    Which therapeutic categories to select?
    Which Combinations can address unmet needs of the patients?
    Do combin
    MAN'S EXPLANATION OF TAGS:

    If you're just bookmarking stuff online for yourself, no worries, but tags are critical to your marketing social bookmarking success.

    Tags are sort of like mini meta desciptions. Tags cannot be inserted into a regular html page (don't bother trying to put them on your website, they won't d
    tions increase the patient compliance?
    What would be the developing cost?
    How to tackle the risks encountered during combination product developmen
    anything but take up space).

    Tags are basically equal to metas and content. However, tags are used in blogs and rss feeds. They are the trigger words for online feeds to categorize (more or less) what it is you're writing about and posting. Obviously tying your words to popular tags will be very important.

    http://
    t?

    As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
    el.icio.us/tag/ is a huge list of popular and not so popular currently used tags. My advice would be to be sure you've got the Google toolbar installed. As you click on some tags, check the page ranking (little green bar) on your Google toolbar. That will help you see how popular (or not) that particular "tag" is... an
    ping new procedures for reviewing their safety, efficacy and quality.

    Professional from academic institutions, pharmaceutical industries, health care indust
    remember you don't have to "follow the crowd." You can choose tags "not so popular." Then, when others pick up on those tags, you're already ahead of the game :)

    In the future, give your tags some very serious thought! Your tags will brand your own posted entries.

    ===============================

    I'll admit, I've onl
    y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products
    y just scratched the surface so far. I don't claim to be an expert (that's obvious), but I do know that with further education and implementation, social bookmarking as a marketing tool is definitely worth the effort.

    And... like all new things takes a bit of fumbling around before we get it right.

    So ahead! Get sta
    .

    As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
    ted! See where it leads you - the next brainstorm idea is only a few minutes (okay maybe hours or days) away! :)

    ======================================

    ABOUT THE AUTHOR: Theresa Cahill is the owner of My Wizard Ads. Her job is to make your online advertising experience as effective and effortless as possible.
    elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

    Companies that provide selfless information through particip
    ref="http://www.mywizardads.com" target="_blank">mywizardads.com To see how I'm fumbling along... My Del.icio.us

    Reference: social booking

    by Theresa Cahill Copyright 2006 - All Rights Reserve


    tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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