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    There are thousands of Mary Kay consultants. There are thousands of Tahitian Noni Consultants, Candle Consultants, Pre-Paid legal, Primerica, travel consultants and not to mention internet based business own
    According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product
    ers. So where in this seemingly overwhelming sea of business owners is little ole you? What’s so different about your product or service that would make me want to be your customer versus the next person wi
    ; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

    Examples of combination products may in
    th the identical product or service?

    You know the first excuse I hear from MLM and Direct Sales consultants when they don’t see success in their business is that their area is already saturated with Mary Kay
    lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

    , Pre-Paid legal or that the internet gurus have already captured and now monopolize the best lists… Oh yes! I could go on and on. I submit to you that any of the companies that I mentioned above nor the on
    here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe
    es that I did not mentioned, could never become saturated if everyone embraced one concept. Oh I hear you all saying “Has she gone mad!?!?! Maybe I have, but mad with passion to change your mindset about wh
    d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

    Combination pro
    at you are really representing or rather what you should be representing. If you will embrace this one concept, you will never ever again have to worry about competition or market saturation.

    That concept i
    ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc
    s differentiation or what I would like to refer to as “Personal Branding”. I will use myself as an example to paint a picture since I know myself better than I know any of you.  I am currently a Me
    easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi
    laleuca Wellness Consultant and a DirectMatches executive. However, I don’t necessarily promote either…. Stay with me.

    What I do promote is Dee Foster Enterprises. You see, people only do business with thos
    nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically
    e that they know like and trust, especially in our type of businesses. Therefore it is important to me that I distinguish myself from the next Mela Consultant and DirectMatches rep. I differentiate myself b
    and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ
    y adding value to what the particular company offers. A lot of customers will do business with your company just because of what you personally bring to the table. For example, instead of waiting on the comp
    ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi
    ny to do a promotion, you can do your own promotion. Be creative! Give a free lunch gift certification to a favorite restaurant.

    Remember you are a business owner and you have to treat it like a real busines
    ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

    Following aspects would a
    s. Suppose your company went under. If you are just all about promoting the company instead of what you personally have to offer then you are dead in the water for sure. But if you establish your own perso
    dd to the challenges in developing combination products:

    Which markets to tap where the combination products can do fairly well?
    Which combination prod
    nal brand, in other words, carve a niche within the company you represent, you will never have to worry about what you will have to do if your company suddenly went out of business. For example, my passion i
    cts are meaningful and rational?
    Which therapeutic categories to select?
    Which Combinations can address unmet needs of the patients?
    Do combin
    s educating, motivating and helping others, hence my weekly news letters, compliments of Dee Foster Enterprises©. There are so many ways you can establish your own personal brand. Remember, that it should be
    tions increase the patient compliance?
    What would be the developing cost?
    How to tackle the risks encountered during combination product developmen
    based on how you will add value to the customers that you serve. Lastly, I leave you with these 5 steps in setting yourself apart from the crowd.

    1. Establish your own personal vision. This should be based
    t?

    As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
    on your major definite purpose (Another article for another day..)

    2. Decide what you want customers to most remember about their interaction with you.

    3. Always promote your own personal brand over the com
    ping new procedures for reviewing their safety, efficacy and quality.

    Professional from academic institutions, pharmaceutical industries, health care indust
    pany you are promoting. For example if you are a Mela Consultant and you have a passion for nutrition, come up with a creative name for the organization you are building with Mela. If the company ever went u
    y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products
    nder you could still introduce your faithful customers to another product because you have established yourself as a nutritional expert in their eyes. This goes the same for internet marketers as well.

    4. B
    .

    As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
    ecause a lot of network marketers, based on my experience as a customer, have problems with follow up and follow through, this can be a big point of differentiation for you. Become known as someone that follo
    elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

    Companies that provide selfless information through particip
    ws up. The fortune is in the follow up.

    5. Above all, there is no personal branding better than been known as some who is a true professional and provides great customer service. It’s all about relationships


    tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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