Main Subject - Internet and Businesses Online

Linking Structure

Your web pages anchor text and structure is one of the MOST important aspects of SEO, for two big reasons. The first is for the web site visitor. If your site is tough to navigate and/or con

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

fusing, you will lose visitors. The second reason is that many of the search engines not only give the linking (anchor) text a lot of weight, but good navigation helps their indexing robots or "spiders". If the robot

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

get stuck or have no where to go, they will stop indexing.

So let's begin with static text links.

Here's an example:

My Link Text

This is basic enough. Now you should again add your keyword phrase inside

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

he anchor text linking to a RELEVANT web page.

Here is a good example: browse through our large selection of SEO tools

Note that the link text, AS WELL AS THE DIRECTORY (named SEO) AND THE PAGE NAME it is linking t

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

, have the keyword phrase. This will help your SEO greatly. If you search for anything on Google, you will notice that the key search terms (if present in the url) are highlighted as well as the key terms "striped" f

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

om the URL's body content. This says to me that naming your links with the key terms for THAT web page is important. I would suggest adding your keyword/phrase 3-5 times in the link text (with 15-25 INBOUND links pre

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

ent). In other words, 1 time for every 5 links.

Now let's take a look at a good way to implement the links into your body text.

Example:

Since 1987, Search Engine Optimization Inc. has been the foremost pro

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

vider of SEO Tools Search Engine Optimization Inc. has been developing SEO software and tools for webmasters around the world. Founder John Schmit who... Please<A href="/seo/seo-tools.html">browse through our l</div><div class="t2">nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically</div><div class="t1">rge selection of SEO tools</A>

Note that the text link is now embedded inside a readable paragraph but DOES NOT take the place of the other key terms in the paragraph text. SE's like this. We will still ne

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

d a "menu" for navigation that will contain some of the same links.

I will now be covering good navigation for both your visitors and search engine robots.

Every "important" page on your site should link to eve

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

y "important" page on your site. Here is what I mean. First, "important" refers to pages (for example) that DO NOT include "thank you pages" after making a purchase or submitting a form. Pages like this have one purp

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

se so you wouldn't want to link directly to them (but link FROM them for your visitors). If every important page on your web site follows this, the search engine robots will have no trouble indexing your site.

What

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

f I use a fancy JavaScript or DHTML menu? This is OK, but use both if you decide on the fancy menu. Search Engines do not read the content within <script> tags. There systems could crash, so they just don'

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

do it. And if possible, place the static text menu toward the top (but if it looks bad, it's not worth it. Visitors are more likely to trust a professional looking web site - I do, don't you?).

Another very importa

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

nt tool is the "Site Map". Every medium to large site should have one. A site map is a page that contains every "important" link to your site. Make sure the layout "makes sense". This allows your visitors to find wha

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

they want easily, and search engine robots will eat them up. I would add a link to your site map on every page on your web site. You can build a "fancy" looking site map, that is search engine friendly. Only the use

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

s see it as fancy, but to the search robots, it is just static links.

IMPORTANT NOTE: Search engines are RELUCTANT to index dynamic pages with query strings. Dynamic pages are WRITTEN to the browser using scripts li

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

e ASP, CGI etc. Query string contain special characters like "?", "&" and "=", which are read by the these scripts. SE's are reluctant, but DO index them SLOWLY. They do not want their robots to get trapped and crash

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

But once they index one dynamic page and things go smoothly, they will index more, but still in a conscious manner. If you must use dynamic pages, then create static links to these web pages for the robots to follow

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

And try to keep the query strings short.

Here is an example of a static link to a dynamic web page: <A target="_new" href="http://www.dynamicPage.asp?id=12&Resource=QueryString">My Link Text</A></xmp<br/><br/><br/></div><div class="t2">tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products</div></div> <br/> <div id="test2"></div></div> </p> </div> <div class="clear"></div> <p style="border:dotted 1px blue;padding:5px"> <b>HTTP = HTML link (for blogs, profiles,phorums): </b><br><a href="http://www.mainsubjects.org.ua/article/74973/mainsubjects-Good-SEO-Search-Engine-Optimization--Linking-Structure.html">Good (SEO) Search Engine Optimization - Linking Structure</a><br><br> <b>BB link (for phorums):</b><br> [url=http://www.mainsubjects.org.ua/article/74973/mainsubjects-Good-SEO-Search-Engine-Optimization--Linking-Structure.html]Good (SEO) Search Engine Optimization - Linking Structure[/url] </p> <p> <h1>Related Articles:</h1> <p><a class="related" href="http://www.mainsubjects.org.ua/article/8993/mainsubjects-Happy-Careers--Turn-Your-Passion-into-a-Paycheck.html">Happy Careers - Turn Your Passion into a Paycheck</a></p> <p class="related_text">How would you like to spend more of your time doing something you love and less time doing what you hate? 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Main Subject - Good (SEO) Search Engine Optimization - Linking Structure