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  • Main Subject - RSS: This Publisher's Choice

    RSS is the interactive communication tool being popularized by bloggers. It is also the newest method for ezine publishers to deliver their content to the web.

    RSS puts co
    According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product
    ntrol back where it belongs. Publishers have control over their content, and subscribers have control over what they read.

    This system requires that subscribers manually s
    ; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

    Examples of combination products may in
    ubscribe to the feeds they choose to read. One simply cannot just enter an email address and hit a subscribe button, attached to an autoresponder.

    RSS feeds require an agg
    lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

    regator to read them, similarly to the way a browser reads HTML on a web page. As a result of this necessity, absolutely no one can be subscribed to a feed without consent.
    here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe
    This makes the reader 100% responsible for the acceptance of the content to which they have subscribed. The receipt of feed content can never be unsolicited, nor can it be
    d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

    Combination pro
    redundant. One cannot have more than one active subscription to a particular feed.

    Rather than having to open an over-flowing mailbox, to find the information you are look
    ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc
    ing for, RSS acts as a special delivery agent, placing the content right next to your toast and coffee. Feeds are delivered straight to the desktop of the subscriber via th
    easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi
    e aggregator, providing the subscriber with freshly updated information, as it is refreshed by the source [publisher].

    The subscriber receives the most recent headlines av
    nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically
    ilable, not a bulky periodical, and from there, can choose which articles they want to read, by clicking on that particular headline. When the reader finishes reading the f
    and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ
    eed, they just exit the program. There is nothing to store, nothing to delete.

    Because RSS is set up as a dynamic, interactive system, publishers can allow, and often enco
    ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi
    urage, reader comments. This fascillitates dialogue between authors and readers, in real time. It invites the reader to express opinions, or ask questions. It provides read
    ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

    Following aspects would a
    ers with access to their mentors, that is non-invasive, yet direct.

    One consideration to keep in mind is that not all RSS feeds are created equal. Not all aggregators can
    dd to the challenges in developing combination products:

    Which markets to tap where the combination products can do fairly well?
    Which combination prod
    ead all feeds. This is not a case of one size fits all. There are several different versions of RSS feeds, and they are completely different from each other, not mere upgra
    cts are meaningful and rational?
    Which therapeutic categories to select?
    Which Combinations can address unmet needs of the patients?
    Do combin
    des of the previous.

    Does this mean that one must carry several different aggregators to read various feeds? Not at all. The folks over at Quikonnex.com, Jim Gray and Caro
    tions increase the patient compliance?
    What would be the developing cost?
    How to tackle the risks encountered during combination product developmen
    lyn Peltier, have, in their mastery of code, developed their own aggregator, QuikView, that will read all RSS feeds, regardless of version. They offer their 'channel viewer
    t?

    As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
    ' free of charge to anyone wanting to receive information via this medium. If you want to learn about and utilize RSS in your communications, these are the people to follow
    ping new procedures for reviewing their safety, efficacy and quality.

    Professional from academic institutions, pharmaceutical industries, health care indust
    They are not your run of the mill gurus, Jim and Carolyn are the ones writing the code and manipulating it to meet their vision. Believe me, these two are not short sighte
    y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products
    d individuals either.

    Quikonnex provides its members with audio and video training, weekly workshops, one-to-one live support, and a forum that is filled with knowledge. C
    .

    As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
    ost of membership: FREE.

    RSS is certainly the new generation in communication. There is a learning curve involved, but isn't that true of anything? We all had to learn to
    elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

    Companies that provide selfless information through particip
    connect to the Internet, surf the web and use email. Learning how to use RSS is no different.

    Copyright © 2004
    The Trii-Zine Ezine
    http://www.ezines1.com/triizin


    tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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