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So many podcasters. And more popping up each day. How can I be heard?

It's so easy to podcast nowadays that many of the podcasts are jus

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

t plain junk. But if you want to stand out from the crowd, you must plan your podcast so that you will generate a crowd of rabid subscrib

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

rs.

How can you start?

First - BRAINSTORM!

Make a list of all your favorite hobbies or interests. What do you do during your free time?

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

What catches your fancy all season? List down the things you spend most of your money on. It may be on electronic gadgets, beer, cloth

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

... If you like it, then chances are, someone else does too and will listen to you if your show is about it.

Here are more possibilities.

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

Write down your favorite TV shows, movies, music, games, sports, religions, political parties, philosophies, and books. As you are wri

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

ing them down, sort them into categories like 'very interesting' to 'slightly interesting' to 'may be interesting'. Don't be restricted

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

. Anything goes.

If you are in need of inspiration, you can always visit various podcast directories. Just google 'podcast directories'

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

nd and you'll find lots to get your brain juices going.

This may help you to determine if there is an interest in your potential podcast.

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

If there's absolutely no competition, you may be alone in your interest. BUT it's difficult to say until you actually upload a show and

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

start promoting it.

Don't worry if there's lots of competition. What this means is that there are probably lots of potential listeners ou

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

t there. Go ahead.

Download a few shows of each podcast that looks interesting, and give them a listen. Pick up their good points and b

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

d points. Consider...

"How could I have done a better job?" "What are the things I thought should have been mentioned but was not?" "D

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

o I agree with them or is there an Alternative view I can present?"

Some are great shows already with loyal followers so you may not want

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

to compete with them directly. Instead, develop a complementary show to theirs. Change the format around. Have an interview show and in

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

vite them as a guest. Chances are, they'll plug you on their show and you'll get some of their fans visiting you. If they like what they

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

hear, they may stick around.

There are lots of other stuff one can do. But if you want your podcasts to be heard for a long time to come

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

, you must put in the effort to develop a good podcast. Bottom Line is this: do your research and develop your unique proposition before

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

you start. That way, you won't the indistinguisable from the rest of the podcasters out them. Instead, you will stand out for being diff

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

erent.

After all, you podcast because you want to be heard. Let your listeners hear something fresh and alive - with your personal touch

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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Brand performance determines the quality of your brand, the market you reach, the power of your sales plan. Determine your performance by the name you choose. Market yourself as you market your product. Sell yourself by using your name.

Bill Gates did not get to be the successful businessman he is by doing nothing, and neither will you!

So, you have a blog! Do you have traffic? Do you know how to build traffic to your weblog? There are seven proven methods for building readership of your blog. They start with defining the purpose, or life, of your blog. Then, after you have a blog worth promoting, driving traffic is crucial to your ongoing success at blogging.

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