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If 10% of your subscribers purchase your least expensive product—in this case, I’m assuming

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

that’s a $10 product. If it’s a $50 product, it might be a little less.

I don’t want to

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

say it’s going to be less than 10%, it depends on your sales page and how strong your niche

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

is and a variety of different things, but let’s just assume, in this example, that lowest p

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

riced product is $10, and let’s just assume that 10% of the people that come onto your list

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

eventually purchase that initial product.

They may not buy it the first month. I have peo

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

ple that get an email from me almost every single day for a hundred days before they ever b

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

uy anything from me, and then they finally buy the $10 product, and it’s amazing to watch m

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

PayPal account, because every two days, they’re buying something else from me, and it—and

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

everybody’s different, then you have other people come in, the very first day they buy some

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

hing, and they don’t buy anything else for a month, and then they’ll buy five things in a r

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

ow.

But on average, if 10% of them buy, and you want to have a sales funnel that looks exa

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

ctly like this, then you need to have 2000 people every single month, fresh, come into your

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

list, to get the 200.

Now you can redraw this list to fit your products, you can redraw th

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

is list to fit your subscriber base. You know, if you’re getting 200 new subscribers every

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

month, and you have this sales funnel—you probably don’t, if you’re only getting 200 subscr

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

ibers, but just to give you an idea, then you can just knock an extra zero off of all those

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

quantities, and you should have a very similar funnel.

So, for example, if you only have

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

00 people new come in every single month, to your subscriber list—your email list—then you’

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

re probably only going to sell 20 items at $10, you may only sell four or five items at $50

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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When a company lacks the sincerity to deal with their customers fairly, some one comes along and puts the company on the dock and though the trial by the customers may be long drawn out it is ultimately the death sentence for the brand or the organizations itself many a times.

This year may see some new expansion in online retail and more business on the net as people are more comfortable due to past experience and the ability to save time in purchases they have researched rather than wasting time in a store or maybe gaining misinformation. The expansion of online retail will go beyond, books, CD's, information to more hard goods this year because..

When I started my first website about one year ago I have high hopes and dreams of making it big in Internet Marketing. As time went by I began to get frustrated with little profits and low visibility.

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