Main Subject - Internet and Businesses Online

Employee newsletters are an effective tool to communicate with your em

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

ployees. Here are 7 employee newsletter ideas...

#1. Provide Informat

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

ion about Your Customers

The more familiar your employees are with yo

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

ur customers, the more successful your company will be. So it's very i

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

mportant that you provide them with enough information about your pros

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

ects.

#2. Explain How to Sell Your Products

Share effective tips and

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

techniques to sell your products and services. The more your employee

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

s know about selling techniques, the more sales you will make.

#3. Ex

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

plain Your Company Goals

Every company has some important goals. You

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

can explain your goals, why they are so important, and how your employ

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

es can help the company achieve them.

#4. Welcome New Employees

You

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

might have new employees joining your company. Extending a warm welcom

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

e message to them makes them work more passionately and with more ener

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

gy.

#5. Answer Frequently Asked Questions

Your employees might ask y

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

ou some certain questions frequently. You can save a lot of time by an

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

wering them in your employee newsletter.

#6. Deal with Common Complai

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

nts

#7. Capture Employee Ideas

You can use surveys in your employee

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

newsletter to capture their ideas. Your employees may have creative id

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

eas that will help you increase your profits (e.g. how to improve your

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

products or customer service).

Wish you much success,

Ladan Lashkar

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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