Main Subject - Internet and Businesses Online

Every time you go on one of those guru sites now a days, all you see is a thousand

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

page sales letter that say nothing about the product and another a thousand somet

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

hing testimonials that look very questionable. Those sites give me serious headach

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

s. I have to spend a long time reading it and when I look at the sales letter, I s

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

ee nothing but fillers and fluff. I don't know what the product does and how does

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

t does that. I guess the whole point of not telling me directly is to get me to re

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

ad it for as long as possible in hope I will buy it in the end. Well, guess what?

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

I am not going to give money to some random guy on the internet to get a mystery p

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

oduct in hope it helps me. Even if it has a thousand questionable testimonials on

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

it!

The sales letters that do make me buy are those that list out the facts about

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

the product on a single page. By that I do NOT mean something like this:

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

> -fluff

-testimonial

-fluff

-testimonial

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

r>
-filler

-and so on

That only convinces me to keep

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

on surfing! A good one is one like this:

SEO product

-cre

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

ates huge amounts of back links.

-instantly create more content pages.

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

-corrects html errors.

-and so on

That's it! N

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

o testimonials, no fluff. Tell me straight out what I want to know. Takes only a f

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

ew minute to read and is interesting. This is the sales letter of the future, sale

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

letters that tells the customer what they want to know in minutes, or even second

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

s, and is interesting. If product is not fit for the customer, then is not. Period

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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