Main Subject - Internet and Businesses Online

First, a true story…followed by some valuable information

Not long ago, my brother called me in a state of absolute excitement. He felt he stumbled upon a breakthrough moneymaking vehicle that promised unlimited wealth, but required very little effort. He had purchased a CD with thousands of eBooks—covering many different topics—with full resale rights. Many of the eBooks contained programs outlining various ways to set up

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

an Internet business, and even how to give away the information included in the eBooks to promote other products.

I have to admit, as a print publisher, I was intrigued. If I have permission to take the fruits of someone else’s creative efforts and, with a bit of savvy marketing, help other people while turning a reasonable profit, well everybody wins, right? I thought my brother might be on to something…until I began reading hi

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

newfound treasures.

Now, let me state immediately that I am not one to make another person’s line shorter. I mean, if someone is doing something, I don’t have the right to take anything away from that someone’s efforts or creativity—even if I feel it can be done better. If there is a market for a specific product or service and no one is getting hurt, who am I to judge?

That said…the problem is people are getting hurt. T

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

o call most of the content of my brother’s collection of eBooks garbage would be an insult to garbage. I mean, as much as I love Cajun cooking, I am certain I can find several excellent recipes without paying for the information. Want to learn hypnosis? Again, I can send you a few dozen links to FREE websites for that, too. Other than the one detailing the best way to break into a career in porn, I was less than impressed.

The bo

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

tom line is that, at some point, some “genius” grabbed topics that were hot at the time, compiled free information found on the web, saved it in a PDF format, and marketed it to the masses—usually through eBay due to the high volume of daily traffic. You know the saying…throw enough crap against the wall, and some of it is bound to stick. Oh, and offering free resale rights is an added bit of brilliance because even if the author

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

makes no money from the original eBook (which is difficult considering the lack of overhead), contact info and promotional content for other products are strewn liberally throughout the material. This is what the kids are calling “viral marketing” these days.

I’m being only a little bit sarcastic. Much like multi-level marketing, this game does create wealth…if you are the one at or near the top of the food chain. Basically, the

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

ndividual creating the information—and those few who jumped on board initially—saturates the market with the knowledge that he/she will be considered an expert, and by giving information first, people are more likely to give money back.

While this is solid in theory, 9.9 times out of 10 the information isn’t worth anything, and by the time the eBook trickles down, those at the top have made all the money there is to make, and hav

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

e already moved on to the next hot topic. After a little homework, my brother and I quickly realized that the very information he was attempting to resell is being resold everywhere, and guess what…few people (actually, um, no one) was buying from him.

You haven’t answered the question: Is it too late for me to make money selling eBooks?

I almost forgot. No, it’s not too late, but like anything else, the paradigm h

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

s shifted. The good news is that unique, original content will always sell. Go to Google and check it out yourself. After you wade through the plethora of redundant material, canned sales pitches, and outright scams, the people who know what they are talking about quickly stand out. The ones who consistently make money selling eBooks utilize only original material, presented in an entertaining manner, and promote it to a very spec

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

ific, niche audience.

Take me, for example. Am I an expert? I’m not sure really, but I do know that I’ve followed this procedure with relative success. Being a publisher, though, I have a leg up on most. I took my widely read print publication (100% original material) structured in a satire format (entertaining delivery), compiled it into an eBook, and marketed it to waiters, waitresses, and bartenders (specific audience).

Want

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

o know the best part? Even those in the Detroit area who’ve read the print version want the eBook because it’s that original and that unique, and the fact that a truckload of non-restaurant people buy it and love it is a pleasant bonus. Also, while I do allow people to resell my eBooks, I swear I’m not a hypocrite. I offer new, 100% original content each and every month so it’s like a never-ending stream of income for the reseller

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

. They simply return to their growing list of existing customers with an offer for the latest edition. It’s important that everybody win.

So, if you wish to make money selling eBooks, I congratulate you on your decision, and urge you to find a subject about which you are passionate and know backward & forward, or find a topic geared toward a specific market and someone to contribute original material for you. Following this appro

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

ch, it’s definitely not too late.

Okay…before I finish, I want to cover a couple of things I’ve learned along the way that may prove valuable to you. First, while there is nothing wrong with eBay, it’s not always as simple as posting your product and watching buyers swarm to your listing. There are many other places for you to promote your eBook with far less competition. Yahoo has an auction on their site and, though it’s relati

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

vely new, it’s totally free. PayLoadz.com—also free—is another excellent outlet, and the site even has an affiliate section for you to allow others to help you market your stuff. In addition, Amazon.com accepts eBooks from anyone with a barcode or ISBN, though new authors tend to be a small fish in a big pond there. I’d actively search out the multitude of small, more eBook-related sites, and work my way up as sales grow.

Second,

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

it’s best to have your own website, but if you don’t, it’s not the end of the world. Your marketing efforts should be such that you can direct people to where your eBook is sold, regardless. To promote my eBook I become an active contributor to related online communities, message boards, and forums, and post sincere comments to relevant blogs and sites. Myspace.com is an awesome way to gain exposure. If my eBook has a legitimate a

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

udience, it doesn’t take long to become apparent, and I’ve already established credibility. That’s kind of important. You don’t even want to be perceived as someone who would rip someone else off. Remember, it only works if everyone wins.

Real quickly...in the beginning, I was unnecessarily worried about how my eBook cover would look. You may be at first, too, so I recommend coverartguide.com for a free tutorial and shareware. I

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

et nothing in return from them, they just do a great job there. Also, while autoresponders are great, there is nothing wrong with a personal aprroach. You can offer a link on a website for downloading, or simply let people know they will receive their new product within "x" amount of time.

If you offer resale rights, be sure to make yourself available to your resellers. I've been fortunate to work with a growing network of phenom

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

enal people, and the one thing they appreciate most is someone to walk them through the process, especially in the beginning.

God, there’s so much more…but if you take nothing else from this, please utilize the one element that I never, ever see anyone else doing. This is a way for you to create income immediately; I mean before your eBook is even written.

Sell advertising space. I’m serious. Before I convert my print publicatio

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

to a digital format, I offer every one of my advertisers a chance to be in the eBook. It doesn’t cost me a thing—in fact, it’s more work if they don’t—and they rarely decline. I create extra space in the resale version so those reselling can take advantage of this, too.

It’s borderline brilliant, if you think about it. I deal primarily with bars and restaurants, but let’s say your eBook is about gardening. Why wouldn’t a company

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

with an online presence that sells flowers want the kind of exposure your unique, original eBook can offer? And after you sell a couple hundred copies, you can go back to the very same companies with your statistics, and justifiably ask for more money per ad. Again, everybody wins.

If I can help you in any way or answer specific questions, feel free to e-mail me. I truly enjoy doing this, and wish you the highest form of success

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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As we gear up for summer--and a well-deserved vacation--let's compare running a restaurant to managing an airline. Manage like the airlines? And what, lose a ton of money? The analogy seems odd, but once you get past the initial shock, it should make more sense. There are two different philosophies about running airlines these days: status treatment, where the more you fly, the better you're treated; and treating everyone the same.

Advances in fabric printing have allowed trade show booth designers to create better displays for less.

To attract more leads and increase your profits, as a professional services firm there are many strategies you can use. Webinars are becoming increasingly popular and considered to be leading edge lead generation tools. Discover how using webinars in your practice can position you at the leading edge in your field.

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Main Subject - Is It Too Late for YOU to Make Money Selling eBooks?

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