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Main Subject - Create Explosive Viral Marketing Campaigns With eBooks
Viral marketing is a self-replicating marketing system
that is capable of producing unending results o
According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product
ver a
protracted period of time. The great thing about viral
marketing systems is how very convenien
; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.
Examples of combination products may in
Examples of combination products may in
t, relatively
cheap and effective they are.
Now, let's consider the use of eBooks as a viral market
Now, let's consider the use of eBooks as a viral market
lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.
ing system. I especially love them because of
the flexibility they offer. They give you a chance to
here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe
rake in lots of back-end money, last longer and you
can produce and activate their viral nature in
m
d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.
Combination pro
Combination pro
inutes.
First, create an eBook. A very good one containing quality Information - that's the one catch
First, create an eBook. A very good one containing quality Information - that's the one catch
ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc
to the
success. The information has to be top notch. It
should be of high value.
If you have a pro
If you have a pro
easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi
blem coming up with valuable stuff,
hire someone to do it for you. You can easily find
people to do
nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically
that at places like elance.com,
freelancewriting.com etc
Another quick and easy way is to use private
Another quick and easy way is to use private
and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ
label
content (Plr) where you are given permission to
rebrand an ebook entirely to the roots with y
ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi
our own
signature.
Second, insert links to your website and to backend products in your eBook. If y
Second, insert links to your website and to backend products in your eBook. If y
ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.
Following aspects would a
Following aspects would a
ou don't have any, go to
ClickBank and pick up a couple of products relevant to
the theme of your eB
dd to the challenges in developing combination products:
Which markets to tap where the combination products can do fairly well?
Which combination prod
Which markets to tap where the combination products can do fairly well?
Which combination prod
ook and insert links to those
affiliate products in the eBook.
Third, before you turn on the viral ca
Third, before you turn on the viral ca
cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin
pacity of that
eBook of yours, remember to double-check for obvious
spelling and grammatical errors.
tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen
What would be the developing cost?
How to tackle the risks encountered during combination product developmen
Lastly, as the owner of the eBook, you have the rights to give out certain rights to it. Be sure to
t?
As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
make
people know they can distribute your eBook over the
Internet. You could even decide to give out
ping new procedures for reviewing their safety, efficacy and quality.
Professional from academic institutions, pharmaceutical industries, health care indust
Professional from academic institutions, pharmaceutical industries, health care indust
permission
for others to sell the eBook for a profit as long as
they keep it intact.
Now, you are
Now, you are
y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products
ready. Distribute the eBook at ebook
directories, give it out at forums, even buy ezine ads
and give
.
As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
it away for free.
Then sit back, relax and watch - before you know it, the eBook is spreading across
Then sit back, relax and watch - before you know it, the eBook is spreading across
elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.
Companies that provide selfless information through particip
Companies that provide selfless information through particip
the Internet like wild
fire and the results are pouring in your way.
(c) Oluwafisayo Akinlolu, 2006.
(c) Oluwafisayo Akinlolu, 2006.
tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products
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