Main Subject - Internet and Businesses Online

Aside from the nuts and bolts of where to register your domain name and purchasing a good economical hosting service, there are a few things to know about buying a good domain name, that o

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

nly experience can teach. Here are a few tips to get you started on the right foot:

1. Buy only ".com" and don't trouble yourself with the others. Although the domain name players hav

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

e gone to some trouble to publicize and market to us about the availability of other extensions such as .org, .net, .us and others...there is still no real reason to buy anything but ".com

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

."

If you currently have a domain name that is not a ".com," I strongly suggest you obtain it. Or, if that's not possible, consider finding a new domain name.

The rationale is simple: i

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

f the point of having a website is to get people to visit it, the best rule of thumb is to make it easy to remember. If your customers have to think in order to get to your website, and ma

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

be even have to type in a wrong domain first before they finally reach you...you want to change that so they don't.

2. Buy your own personal name. What better way to make it easy for you

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

r customers to find you? As you become better known online, and as you build your customer database, it will become increasingly important for your customers to be able to find you based

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

on your personal name.

Buying your personal name allows you to build credibility for your brand identity and makes it easy to "Google" you. Ever tried typing in just your first and last

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

names at Google? Try it and see what happens. If you aren't showing up in the results, you will want to work on this. And buying your own personal name as a domain name is a simple and

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

very effective way to get going.

3. Buy the most common spelling mistakes for your domain. Even if you follow the advice in (2) above, it may be inevitable that some of your visitors

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

ill misspell your domain. It's human error.

So although these may not be obvious to you at first, it's worthwhile putting your antennae up in order to figure it out. The first hint? If

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

you misspell your own domain name, chances are others will. Be sure to grab the most common ones.

Example: www.Google.com, www.Gogle.com and www.Gooogle.com all go to the same page. W

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

hy? Google "gets" that lots of people type in too few or too many "Os" and has set it up so everyone gets to the right place.

4. Double check your domain names for odd or unintentional me

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

anings. This one is a bit mixed, because if your domain name turns out to be something quite funny, it might be just that much more memorable and bring you free traffic. But you may not

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

want to be remembered in that way, and the traffic that results could be a detriment to you. (The wrong target market just clogs up your system, uses bandwidth, and creates customer servi

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

e inquiries you don't want.)

So do a double check to see if your domain says something you didn't expect.

What do I mean?

www.newsext

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

racts.com is actually a clipping service, but could be interpreted to be something rather more racy.

www.whorepresents.com is

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

actually a site where you can find a given actor's agent or manager, but can be interpreted to be something else.

Last but not least, as with everything online, ebusiness owners have the

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

luxury of easily and quickly asking our customers most anything, including "What do you think is the best domain name for this project?"

So when in doubt, ask your customers what they thi

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

nk. Give them a choice of a few domains you've narrowed it down to, and offer a prize of some sort to encourage participation. It works, and you'll end up avoiding potholes along the way

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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