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  • Main Subject - So You Really Think Your Listing is Enticing to the Bidder?

    There are literally thousands and thousands of Ebay tips and help manuals available online that claim to generate you that killer auction but in all honesty do you reall
    According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product
    y need them, some simple tips that I find are always useful and work wonders are:

    1. NEVER EVER USE ALL CAPITALS!! - this is the Internet equivalent of shouting and is
    ; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

    Examples of combination products may in
    considered as very rude. Also try reading a long series of words in capital format, it proves to be quite an eye strainer and is guaranteed to push people away.

    2. Lear
    lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

    n to spell and write correctly, missing the odd comma or semi colon is generally nothing to worry about but there is nothing more certain to scream an amateur and make y
    here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe
    ur potential bidder wary than a poorly spelt and written listing.

    3. Be title specific, by this I mean that this is your sales copy and the first opportunity to wet the
    d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

    Combination pro
    appetite of the bidder and entice them into reading your full listing. Be specific as opposed to general, remember the devil is in the detail....people want a specific
    ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc
    item and by generalising you are not attracting the correct market and although you may get extra views this doesn't necessarily mean you will get extra bids. How many t
    easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi
    imes have you seen "MP3 Player: Not iPod, Creative Zen or Microsoft Zune" - I bet that really sells their MP3 player to the iPod and Zune buyer!

    4. Always describe your
    nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically
    items well, it is simple amazing that so many sellers simply put the name of the item they are selling in standard text and then are surprised when they do not sell it.
    and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ
    The key is simple, the more you describe the item you are selling the more the bidder will have confidence that you are not trying to hide anything. This could mean the
    ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi
    difference between getting 99p and ?10 for your auction, it really is that vital....

    5. Service sells, so many auctions state "No Returns" or "We do not have time to an
    ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

    Following aspects would a
    swer questions, please read the description". This is amazing, the marketplace is full and you have competition and you are already sounding like you are expecting probl
    dd to the challenges in developing combination products:

    Which markets to tap where the combination products can do fairly well?
    Which combination prod
    ms with the product and you do not care about your customers. Think about what the big players on the Internet do and learn from them, you may be a little fish in a big
    cts are meaningful and rational?
    Which therapeutic categories to select?
    Which Combinations can address unmet needs of the patients?
    Do combin
    pond but you want to grow into a big fish do you not?

    6. Always, always include at least one picture and where possible include multiple pictures. If you have more than
    tions increase the patient compliance?
    What would be the developing cost?
    How to tackle the risks encountered during combination product developmen
    one point of reference in your description then use an image to detail it correctly, when doing this please do not use Ebay's picture service as this will cost you mone
    t?

    As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
    y. There are lots of free image hosting services out there that can be used instead and they even give you the code to include it in your listings (how easy is that). My
    ping new procedures for reviewing their safety, efficacy and quality.

    Professional from academic institutions, pharmaceutical industries, health care indust
    Ebay forum has lots of information regarding these types of services.

    Now these may seem like basic tips and there are lots and lots of 'other' tips that people can off
    y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products
    er you but focusing on the basics of any listing will give you the foundations on which to build your auction trading career, these tips are aimed at building buyer conf
    .

    As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
    idence in your listings and this will also be compounded by the feedback that you will receive from all your buyers as they will get exactly what they have bid for. Afte
    elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

    Companies that provide selfless information through particip
    r all the backbone of the Ebay process is the feedback system and there is nothing more welcoming to a buyer than a bright shiny star next to your 100% feedback rating..


    tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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