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  • Main Subject - Team Building - 7 Steps to Success

    "We are going to build a team". Replace the word "team" with the word "house" - or any other noun that can be built and will take more than just a few minutes - and most sensible people will
    According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product
    want to adopt a structured approach.

    Plans will be drawn up and approved. People will receive copies of the plan and efforts will be made to ensure everyone understands it. Progress will b
    ; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

    Examples of combination products may in
    e monitored against the plan. Lessons will be learned along the way that will be used to improve the next phase. Anything less will lead at best to mediocrity and underachievement.

    So why
    lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

    s team building so often treated in an ad hoc manner? You wouldn't take bricks and mortar out, show them a good time and expect them to rearrange themselves into something better just becaus
    here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe
    e they had a nice break. So why expect a group of people to do any better?

    The only answer to that question with any merit is that bricks can't think and people can. Which sounds like manag
    d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

    Combination pro
    ment by abdication. Or perhaps management by trusting to luck. It certainly doesn't sound like a structured approach.

    So if taking people off for some fun is not team building - what is it?
    ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc


    Traditional away day options are team bonding exercises - and that is different. Take a group quad-biking, paint-balling etc and it will help bond the participants through a shared experie
    easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi
    nce. You can even justify its use of some of the training budget if you like by claiming it has helped them develop as a team. Just don't believe it - or you'll be disappointed to discover t
    nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically
    at while the group is closer it is no more effective.

    No - if you want to build a team rather than just bond the individuals closer, you need a structured process. You need to decide before
    and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ
    you start what improvements you want and can realistically expect the team to achieve. Next you can decide how long it will take to achieve those results.

    Often, fun remains a key objectiv
    ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi
    for such a session. If it is the only one - or is only combined with a desire to get the team to become closer - organising a team bonding session is an ideal solution. If, however, your ex
    ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

    Following aspects would a
    pectations are set higher than that - then you need something more structured.

    So what are the key characteristics of a genuine team building session? I suggest the following 7 steps will l
    dd to the challenges in developing combination products:

    Which markets to tap where the combination products can do fairly well?
    Which combination prod
    ead to success:

    1) Have definite session and longer-term goals and know how the session goals lead to the longer term ones.

    2) Use an engaging and varied base activity that involves each p
    cts are meaningful and rational?
    Which therapeutic categories to select?
    Which Combinations can address unmet needs of the patients?
    Do combin
    rticipant in something that he or she enjoys doing.

    3) Use an activity that achieves that engagement while having genuine parallels to the workplace and has relevance with the session goals
    tions increase the patient compliance?
    What would be the developing cost?
    How to tackle the risks encountered during combination product developmen
    .

    4) Select an activity that requires the same kind of skill sets and team approaches that are needed at work - albeit one that is removed from the work itself.

    5) Consider using an indepe
    t?

    As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
    dent (internal or external) facilitator - to allow all levels to join in as equals and to avoid it feeling like a "sermon from above".

    6) Debrief using a predefined process that highlights
    ping new procedures for reviewing their safety, efficacy and quality.

    Professional from academic institutions, pharmaceutical industries, health care indust
    the workplace parallels and allows the participants to extract their own learning rather than be preached to.

    7) Use a proven mechanism to transfer the learning back to the workplace, ideal
    y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products
    ly integrated within the debriefing process itself.

    If none of these seem important, you are probably looking at a pure fun bonding session. Whether that is a trip to the nearest (or furthe
    .

    As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
    t!) bar or something that offers the group an experience that all of its members will enjoy doesn't matter too much.

    But if any of them do seem important, then I'd suggest that they all are
    elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

    Companies that provide selfless information through particip
    . If one or more are missing then your team building session will be compromised. And that's a word that sits well alongside mediocrity and underachievement.

    Copyright 2005 Sandstone Limite


    tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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