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In the popular press these days, a dominant theme is about living your purpose. The articles usually ask "Are you passionate about what you're doing earning an income?" One thing about living your purpose or your passion for that matter is that l

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

iving your purpose can really get ugly at times.

When you live a life on purpose you might appear selfish to the people around you. That's because purpose is about unleashing the quiet giant inside of you. That giant wants to give to the world s

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

omething that tends to be larger than life. The famous comic book writer Stan Lee said "With Great Power Comes Great Responsibility"

You have to have an immense amount of love inside yourself to let your purpose come to life. When you peek at yo

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

ur purpose, you know that it must happen. It's a glimmer that sparks all great businesses, big and small. You are passing through you, the gift that was lovingly implanted in you at conception from the glorious universe. But you live in the every

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

day mundane world of hard cold realities.

All around you, you'll find well meaning people who say they absolutely support you living your purpose. (As long as they aren't inconvenienced by it.) Nobody tells you a purpose has a lifecycle to it. O

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

ly other people living their purpose know this cycle. But they even have a hard time articulating it. They will share the glory side of it and that there is no better way to live. But they won't share the phases.

Here is the hard reality I have

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

uncovered. There is a germination phase, the assimilation phase, the achievement phase and maturity. Here's the real kicker, until you reach the third phase, you can face a lot of emotional and economic hardship. You may find that no one who know

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

s you, will really understand you. So let me ask again "do you want to live a life of purpose?"

I don't want to scare you out of living a life of purpose. Quite the opposite, once you enter the world of living on purpose it is a Pandora's Box th

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

at can't be closed. You are a child learning to walk with everyone around you saying with a big smile (yeah right) "you can do it" while they sit on your shoulders or kick your feet out from under you any chance they can.

If you decide to create

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

a small business from your passion you might hear a cacophony of remarks; "It can't be done", "just get a real job already" or "you can do it in your spare time". These torments only make you more determined to stand up, waddle and run. Because

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

alking your purpose becomes the only thing controlling your existence!

So ask yourself, if you had no income coming in, would you still be doing the kind of work you are doing right now? Would you be able to endure everyone around you saying you

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

are crazy doing what you're doing because at this moment they may see no income? Would you spend all you emotional energy and risk all your financial resources to live your purpose not knowing for certain a positive outcome? When you're on purpo

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

se there is no other choice and that's why others may not understand you. Talk to any successful business owner they'll tell you "Welcome to the world of small business."

Most people are working in a job that provides a suitable income and false

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

safety. Yes, that's right suitable income. I specifically did not say sustainable. As soon as a JOB disappears the income stops. Suitable income is such that you have enough to pay the bills that you can't really afford. A sustainable income occ

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

urs even when you're sleeping.

What anyone who is living a life of purpose will tell you is that they can't imagine doing anything else. The amount of energy they put into their purpose creates a passion that creates even more energy. There is n

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

working on purpose; it is only living on purpose. You get so much more than you give. "Purpose livers" will also tell you that the money takes care of itself. It does, once you abandon yourself to a "knowing" that everything will be OK and you d

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

edicate yourself to accepting all your purpose has to offer. During the assimilation phase is when you begin to realize how to communicate your passion to others so they finally understand how your passion is about helping the world at large not

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

a selfish lust for something.

When you reach the achievement phase of purpose, you may discover a sense of silliness and peaceful knowing that life has so much that's wonderful. A clarity falls into place and the tragedies of life are shaping to

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

ols that make life more humane. For those on the path, there is a cycle. All too often, the mature phase can introduce disharmony. But that too is part of the cycle to enter an even higher purpose with greater impact. The highest purpose is after

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

all found when our life's activities outlive our life. And that all the lives we touched through our purpose are greatly enriched because we took a brief moment in history to love the sleeping giant within enough to teach it to walk, run and fly

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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People will say that service starts with training. Actually, service starts with HIRING. HIRING the right people is the first step in spectacular service.

The secret of achieving substantial degree of success in business related to insurance is the ability to have an unlimited availability of a number of qualified prospects that are looking to purchase insurance.

People often ask me what the difference is between sales superstars and sales “wannabes”. There are many possible answers to this question however there are several core characteristics that sales superstars display in bucket loads which are often missing or less obvious in more mediocre performers. Not surprisingly, few of these are rocket science and none of them are new. It would be really easy to read through them and think, “I know that!” but the question has to be “Do I really implement that and if I did implement that consistently, what difference would it make for me?”....

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