Main Subject - Business

Why is it that some sales professional are more successful than others? Why is it that some sell more in a month than many sales reps sell in their career? What separates the winners from the losers? The answers are simple but

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

not easy.

In my experience working with everything from Fortune 500 companies and their top executives to individuals on social assistance attempting to enter the workforce for the first time, I have found that the difference

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

is as simple as taking complete responsibility for your life. My experience with individuals who are not successful is that they constantly look for the magic pill, the hero on the white horse that rescues them from their dread

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

ul life, while the leaders take complete responsibility for where they are and where they are going. There is no magic pill (sorry); no one is coming to rescue you. You can change jobs every 6 months hoping the 'next' one will

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

be better, but it won't. Your results from your present sales career will 80% of the time follow you, if you are the top sales rep at your current company, you will be the top sales rep at your next company. If you are struggli

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

g, frustrated, and unsuccessful where you are you will carry that to where you are going as well. So how do you change your current results? This is where things can get exciting or frustrating depending on whether you think th

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

is is a magic pill article or a tool you can use to reach the top of your career. Tools can be helpful ONLY if they are used. A shovel sitting in the garage cannot be blamed for the hole not being dug.

First of all, commit to

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

aking 100% responsibility for your life - no more blaming, no more excuses, it is your life and if you want to achieve superior results it will be up to YOU! Quit whining, get away from the others in your life that bitch, whine

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

and complain about how they are hard done by. 99% of your success will be determined by your relationships. Be very careful with your relationships, they can be toxic or nourishing.

Second - Commit to becoming a life-long lea

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

ner. Our public education system is set up to give you a minimum education on success principles. You will learn how to survive, but not thrive. No one cares how successful you become, they just care enough so that you do not b

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

ecome a drain on the public assistance trough - that is it plain and simple! If you want to reach the top you must learn from the experts in your field that have achieved the results you are looking for. Imagine a child coming

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

home from his last day in grade 3 saying to you that he is done learning, has learned all he needs to learn. That is ultimately what 99% of the people do when they graduate from high school or college, they quit learning.

Thir

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

- Define your outcome. What is it that you are trying to achieve? Be specific, very specific. In my workshops I have heard people say they want more money, that is their ideal outcome. When I walk over and hand them a nickel a

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

nd tell them they have now achieved their goal, they get upset. Why? Isn't that what they wanted? No, of course not. The problem is that your subconscious mind will set out to achieve the goal or outcome you set, however, it wo

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

't do much more than that either. Be very clear and of course WRITE IT DOWN. Now, in my workshops I talk about how important writing down your goals is and show all kind of statistics verifying the results of writing down your

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

goals. Next day guess what happens? We go around the table and ask how many people wrote down their goals the previous night, want to guess how many have? Zero, none, zippo. Again, waiting for the white horse (ain't coming). WR

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

TE DOWN YOUR GOALS. Fourth - Take action, do something everyday that moves you towards your goal. The key here is to separate the learning component from the actual day to day activities that put money in your pocket. Too ofte

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

n people consider learning an action but it is not. The application of what you have learned is the action. - DO SOMETHING EVERYDAY.

And the final component is... NEVER GIVE UP. Life is tough - for everyone and always will be.

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

It is tough to be a loser and it is tough to be a winner (but a lot more fun to be a winner!). You will face difficulties every step of the way and your commitment to overcoming them will determine your results. Babies don't st

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

op on their quest to walk or talk and neither should you stop trying to achieve your objective. That in a nutshell is a roadmap to success (or conversely, failure). The choice is YOURS - now what are YOU going to do about it??

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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As a business owner, one of the most important business decisions you'll make is choosing the design of your logo. Many business owners make the mistake of basing their logo choices on their personal preferences. But your 'likes' should have very little to do with your logo design.

If anyone in the entire universe ought to have a perfect resume, it's a technical writer. Tech writers are supposed to be expert writers and fanatically obsessed with technical accuracy and relevance. Does this describe your resume?

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