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Main Subject - Stuck in Neutral?
Is your selling career moving forward or going backward? There are reasons for each. They begin and end with YOU and attitude. How you feel about something BEFORE it
According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product
happens will influence the results to a much greater degree than any technical knowledge or skill you have.
Some of what you are about to read you may not like. Exam
Some of what you are about to read you may not like. Exam
; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.
Examples of combination products may in
Examples of combination products may in
ining yourself is not a comfortable process for most of us. No one likes to be told they need an attitude adjustment. Even harder to accept is in the end ITS ALWAY
lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.
S US.
It starts every morning before you leave for work.
What happens at home sets up your entire day. GET YOUR HOUSE IN ORDER is rule number one. I know that'
It starts every morning before you leave for work.
What happens at home sets up your entire day. GET YOUR HOUSE IN ORDER is rule number one. I know that'
here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe
easy to say. I have seen more people with selling ability and talent fall by the wayside for this reason than I care to remember. If things are not good at home you
d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.
Combination pro
Combination pro
are starting from behind. Whatever the situation is there are resources to help. Find them.
Earlier I said "its always us." Laying blame for the results on someone e
Earlier I said "its always us." Laying blame for the results on someone e
ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc
lse is not what winners do. Everyone has problems. You are no different than anyone else. I am going to give you a nugget my father gave me years ago.
LIFE IS NOT
LIFE IS NOT
easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi
ABOUT WHAT IS HANDED TO YOU...IT'S ABOUT HOW YOU HANDLE WHAT IS HANDED TO YOU
Examine your attitude toward those around you.
The Owner of your company.
Examine your attitude toward those around you.
The Owner of your company.
nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically
This person, like you, is not perfect. Do not expect them to be. They are responsible for the welfare of everyone in the workplace. Because they have so many things t
and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ
o do at times they may appear short or aloof.They have people pulling at them from all directions. When you get to the top you will know what I am talking about.
You
You
ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi
can view them one of two ways. You can inwardly resent them for being successful and "having it all" or you can view them for what they really are. THEY ARE THE PERSO
ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.
Following aspects would a
Following aspects would a
N WHO HAS EVERYTHING AT RISK. They have invested capital and work to build a business. They began by selling themselves on the idea a company like their's could succe
dd to the challenges in developing combination products:
Which markets to tap where the combination products can do fairly well?
Which combination prod
Which markets to tap where the combination products can do fairly well?
Which combination prod
ed.They have entrusted their reputation to you. By extension YOU ARE THE COMPANY.
Your Sales Manager
This is a difficult job. The sales force is usually divi
Your Sales Manager
This is a difficult job. The sales force is usually divi
cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin
ded about this person. They are either a great leader or the reason people fail. Ah, there's the blame thing again. Your manager has your best interest at heart. They
tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen
What would be the developing cost?
How to tackle the risks encountered during combination product developmen
have a vested interest in your selling success. The better you do, the better they do. Don't forget that.
The Receptionist/Phone Operator
Talk about a tough
The Receptionist/Phone Operator
Talk about a tough
t?
As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
job. How would you handle having to know the answer to every question you were asked. That's what they do every time the phone rings or someone walks in.
Where is th
Where is th
ping new procedures for reviewing their safety, efficacy and quality.
Professional from academic institutions, pharmaceutical industries, health care indust
Professional from academic institutions, pharmaceutical industries, health care indust
e boss?
Where is the manager?
Where is my salesperson?
Where do I take this?
And they do it for a lot less than you make selling and they are expected to do it ch
Where is the manager?
Where is my salesperson?
Where do I take this?
And they do it for a lot less than you make selling and they are expected to do it ch
y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products
erfully. Think about something with me... THIS PERSON IS THE FIRST CONTACT THE PUBLIC HAS WITH YOUR COMPANY....NOW HOW IMPORTANT IS THEIR JOB?
We could go on and on
We could go on and on
.
As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
about the people in shipping and receiving, the technical support staff and the like. There are more people involved in your selling career than you think. Make certa
elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.
Companies that provide selfless information through particip
Companies that provide selfless information through particip
in you appreciate what they do for you and your customers. Show them such appreciation.
YOUR ATTITUDE IS WHAT CREATES THE RESPONSE FROM THOSE AROUND YOU...NOT THEIR'
YOUR ATTITUDE IS WHAT CREATES THE RESPONSE FROM THOSE AROUND YOU...NOT THEIR'
tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products
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