Main Subject - Business

One of the most critical activities that we in sales must do is Prospect.

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

Regardless of the negative feelings we have for Prospecting, it is the

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

only way we can assure our business will grow.

I know that many sales pe

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

ple have some of the same problems I do. One of them is sheer laziness,

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

so anything new you want me to do had better be simple or I probably won’

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

do it.

That is how we came up with The BLITZ CALL® System for Prospecti

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

ng. It is simple for 3 reasons. First, it is easy to learn, it requires

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

only about 6-7 sentences. Second, it takes less than 2 minutes, and thi

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

d, you only need to do it a couple of times a day, or a few times a week.

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

BLITZ CALLing is based on one critical fact we in commercial/industrial

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

sales must accept. People don’t buy on our first call. Therefore, a BLI

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

TZ CALL is not a sales call, it is a Prospecting call pure and simple.

Y

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

ou then must follow up at least twice to get into selling territory. I d

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

dn’t make that up, look at all the studies; people buy after the 3rd call

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

. Which means we must follow up or we don’t get the sale. Another inter

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

sting and somewhat depressing fact is that most sales people give up afte

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

r the 2nd call. So simply sticking to it will help you make sales.

So h

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

ere in a nutshell are some simple yet important sales prospecting tools.

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

1. Get a complete system, BLITZ CALL or any other.

2. Learn that system.

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

3. Follow up.

4. Stick to your Prospecting week after week, never stop

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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Bookkeeping is the process of maintaining records of various transactions of a business. The records include total revenue, gain, loss, expenses, dates of transactions, and many other details. Bookkeeping is the basis of accounting process and it is very important, no matter what business you are in.

Through simple acts of trusting ourselves, listening to ourselves, and looking for the slender threads weaving our lives we nurture the relationship with our deeper self. Herein, we learn to reconnect with our inner truths and find the path to our calling.

While shopping with my wife one day, we came across a boutique shop that attracted A LOT more customers than the other two shops next to it. Want to know their secret? 2 words: customer service.

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Main Subject - Sales Prospecting Tools

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