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Main Subject - Sex, Drugs, & Rock-n-Roll: Trade Show Traps and Tips
Sex, Drugs & Rock-n-Roll
Here’s the Scenario...
You’re at a trade show. Out of town. It’s probably an unfamiliar city. Maybe overseas. Lots of strangers. There’s a client or two. A couple of buddies. Lots of opportunities to do business. Lots of opportunities to get
Here’s the Scenario...
You’re at a trade show. Out of town. It’s probably an unfamiliar city. Maybe overseas. Lots of strangers. There’s a client or two. A couple of buddies. Lots of opportunities to do business. Lots of opportunities to get
According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product
yourself in a bind.
This Commentary is about how to stay out of trouble, save your dignity and keep your job.
Trade shows are hard work - both physically and emotionally. It’s tiring to travel. Hard to be away from home. Boring to be pleasant and smile for hours. A
This Commentary is about how to stay out of trouble, save your dignity and keep your job.
Trade shows are hard work - both physically and emotionally. It’s tiring to travel. Hard to be away from home. Boring to be pleasant and smile for hours. A
; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.
Examples of combination products may in
Examples of combination products may in
nd, a blow to
the ego when people ignore you, don’t respond to your
comments, look the other way when passing your booth, or
just say “no” to your offer.
There’s pressure to produce. Talk with prospects. Entertain clients. Look for partners. Scout out the competiti
There’s pressure to produce. Talk with prospects. Entertain clients. Look for partners. Scout out the competiti
lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.
on. Get the
business. And, increasingly because of technology - e-mail,
e-fax, cell phones - keep up with your “real” job at the same
time. So, it’s easy to fall into the traps of your normal stress
reducers - the inter-relationships of sex, drugs & rock-n-roll.
Th
Th
here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe
e Lectures and the Tips...
I call these behaviors - Things your mother taught you not to do, but since you’re away and you think nobody knows you, you can get away with them. Sorry, somebody does know. And that’s you.
Sex - Ah, how nice it is to be loved. Or at leas
I call these behaviors - Things your mother taught you not to do, but since you’re away and you think nobody knows you, you can get away with them. Sorry, somebody does know. And that’s you.
Sex - Ah, how nice it is to be loved. Or at leas
d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.
Combination pro
Combination pro
enjoyed for a
short period. The temptations and availability of anonymous
sex are high when you’re away plus there’s the chance to
have a rendezvous with a co-worker, client or other
business acquaintance. Magic moments fizzle fast when the
sun comes up. Remember
ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc
, your life is longer than the trade
show.
Drugs - Does your company have a policy that allows you to buy, sell and use illegal drugs? Doubt it. You are on company time from the moment you leave your home until you return. Not only do you endanger your career and
Drugs - Does your company have a policy that allows you to buy, sell and use illegal drugs? Doubt it. You are on company time from the moment you leave your home until you return. Not only do you endanger your career and
easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi
industry reputation, you run the risk of breaking US and
foreign laws. Jail? Not a nice experience. Note that the U.S.
Embassy cannot bail you out if you break foreign laws.
Are you traveling with legitimate prescription drugs? Keep them with you in the original bot
Are you traveling with legitimate prescription drugs? Keep them with you in the original bot
nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically
tles with the pharmacist’s
labels, keep a written copy of the prescription details in
another location (in case you lose the vials and need refills).
And most importantly, don’t double up doses because you
feel ill or uncomfortable. Check with your physician before
and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ
you leave in case you have a minor emergency. This is
especially true if you have allergies, a heart condition or use
mood levelers. For example doubling tranquilizers may
calm you to the point of stupor.
Rock-n-Roll - Hey, it’s Party Time. Free beer. Free booze.
Rock-n-Roll - Hey, it’s Party Time. Free beer. Free booze.
ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi
Lots of great food. Music to rock by. Business is on a roll.
You’re king of the hill and queen for a day, you’re
entertaining and being entertained. What a life!
With some clients and in some cultures, you’re expected to indulge in Party Time behavior. Drink a lot. I
With some clients and in some cultures, you’re expected to indulge in Party Time behavior. Drink a lot. I
ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.
Following aspects would a
Following aspects would a
t’s OK to get
drunk. Cozy up to the hostesses. Let your hair down and
have a good time. Party hardy. Here’s a secret - You can still
be pleasant, have a good time and stay sober.
Why be a prude when party opportunities abound? Because you’re smart. You know alcohol
Why be a prude when party opportunities abound? Because you’re smart. You know alcohol
dd to the challenges in developing combination products:
Which markets to tap where the combination products can do fairly well?
Which combination prod
Which markets to tap where the combination products can do fairly well?
Which combination prod
loosens lips. Your hosts are
now willing to brag about their business - details on the
newest product, personnel shifts, corporate goals and
insider gossip. If you’re sloshed, you won’t remember. If
you’re drinking club soda with lime, you will.
Conversely, when y
Conversely, when y
cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin
ou’re drinking, you may trash your boss,
reveal company secrets, ask the wrong person for a favor
and be generally boastful and obnoxious. You’ll be
memorable for all the wrong reasons.
When sober, you’re smarter because you’re gathering critical market intelligenc
When sober, you’re smarter because you’re gathering critical market intelligenc
tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen
What would be the developing cost?
How to tackle the risks encountered during combination product developmen
e - information to get you ahead of
your competition and be a leader in industry trends.
Remember, at a trade show and all surrounding events, you
are what people perceive as Your Company. How you act is
how people view your firm.
The Solutions...
There are ways t
The Solutions...
There are ways t
t?
As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
avoid these traps. Here are perfectly
legitimate excuses for not indulging in wayward behavior,
but you have to make the rational decision to use them.
Think first of your health. Anything you knowingly do that endangers the health of you and your family is stupid,
Think first of your health. Anything you knowingly do that endangers the health of you and your family is stupid,
ping new procedures for reviewing their safety, efficacy and quality.
Professional from academic institutions, pharmaceutical industries, health care indust
Professional from academic institutions, pharmaceutical industries, health care indust
and
hard to explain. Keep the wedding band on. Be polite and
say no. The major VD’s are still around, though treatable.
But as global travel expands, new viruses and diseases are
popping up and transmuting. Besides the emotional trauma
associated with sexual escap
y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products
ades, the health risks are just
not worth it.
Understand your corporate policies from using drugs to paying bribes to accepting gifts. What’s standard at the office, applies away from the office. If you don’t know your policies, ask before you go. Better be safe th
Understand your corporate policies from using drugs to paying bribes to accepting gifts. What’s standard at the office, applies away from the office. If you don’t know your policies, ask before you go. Better be safe th
.
As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
an sorry.
Examine your religious beliefs and laws. Adultery is a big sin in most religions. So are lying, cheating and stealing. We all want to do business with people who are trustworthy. It’s your responsibility to demonstrate that.
Trust your gut. If you’re uncom
Examine your religious beliefs and laws. Adultery is a big sin in most religions. So are lying, cheating and stealing. We all want to do business with people who are trustworthy. It’s your responsibility to demonstrate that.
Trust your gut. If you’re uncom
elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.
Companies that provide selfless information through particip
Companies that provide selfless information through particip
fortable in a situation, get out.
Whether it’s physical danger or an emotional jolt, your
intuition is your best guide.
You can say “No, thanks.” Because of health, corporate policy, beliefs and intuition. But the main reasons is because you’re a trustworthy person
You can say “No, thanks.” Because of health, corporate policy, beliefs and intuition. But the main reasons is because you’re a trustworthy person
tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products
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