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Main Subject - Video - The New Default Medium
For hundreds of years, text writing has been the default medium of choice for most people. It
According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product
was the simplest, easiest, and most widely used medium for communication.
When television b
When television b
; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.
Examples of combination products may in
Examples of combination products may in
came widespread in the 1950’s, TV soon became the most powerful medium for communication even
lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.
though it was an expensive and time-consuming medium available exclusively to elites when it
here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe
ame to creation.
It is now my belief that both text and TV are being eclipsed by the medium
It is now my belief that both text and TV are being eclipsed by the medium
d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.
Combination pro
Combination pro
f video. The costs to create and distribute video are rapidly getting to the point where it n
ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc
different from text. Average citizens are creating videos on their cell phones, mini-video c
easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi
ameras, the computers and a zillion other devices.
While producing high quality broadcast qu
While producing high quality broadcast qu
nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically
lity video for television has always been a painstaking and time-consuming process, it is now
and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ
arguably faster and easier for many people to click a button, speak in front of a video camer
ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi
on their computer, and then hit one more button to send the video to friends, family or coll
ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.
Following aspects would a
Following aspects would a
agues around the world than it is to write a text email letter.
We are moving in a post-lite
We are moving in a post-lite
dd to the challenges in developing combination products:
Which markets to tap where the combination products can do fairly well?
Which combination prod
Which markets to tap where the combination products can do fairly well?
Which combination prod
ate world where increasingly communication must take place in a non-textual way. So what does
cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin
all of this mean?
Everyone is going to have to get used to presenting their ideas on video,
Everyone is going to have to get used to presenting their ideas on video,
tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen
What would be the developing cost?
How to tackle the risks encountered during combination product developmen
whether they like it or not. Back in the 70s and 80s when answering machines and voicemail ga
t?
As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
ned popularity, many people refused to leave messages because they didn’t like talking to a m
ping new procedures for reviewing their safety, efficacy and quality.
Professional from academic institutions, pharmaceutical industries, health care indust
Professional from academic institutions, pharmaceutical industries, health care indust
chine and having their voice be a part of recorded technology.
Can you guess what happened t
Can you guess what happened t
y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products
the anti-voicemail folks? All of those people leave voice mail messages every day now and th
.
As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
nk nothing of it.
The same is coming with video, so you might as well get ready to present y
The same is coming with video, so you might as well get ready to present y
elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.
Companies that provide selfless information through particip
Companies that provide selfless information through particip
urself in the most appealing manner possible to the cameras that will soon be surrounding you
tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products
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