Main Subject - Business

In larger cities with many outlets they are competing for more news that other outlets cannot get a

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

s fast. “THE SCOOP” and also the spin, this spin thing is so that articles can cater to the reader

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

hip or so they say. I have found that many reporters including at the Wall Street Journal, Busines

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

Week, Christian Science Monitor, etc completely spin articles. How would I know this? Well I hav

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

my sources and I will not tell you!!! Just kidding, thought you might want to hear that excuse on

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

more time.

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Places where you would think that they are ver

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

impartial, will spin a story to fit their topic. For a company PR department they say most all ne

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

s is good news and not to worry. Yet the other point is that if the story is too slanted it is not

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

real. The reason I mention this is because after giving hundreds and hundreds of interviews in my

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

ife, I can say not one grasped the topic of conversation and all took quotes out of context, inadve

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

tently misrepresented an event or spun a story to fit their needs of personal opinion or even worse

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

were on their little time line deadline and left out pertinent information. I realize this has be

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

n going on for decades;

http://www.carwashguys.com/history/museum1.shtml

In my personal experienc

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

and probably since story telling came to terms with the printing press and newspapers were born. I

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

my company we did not have a PR firm, just worthy news and news worthy events. Yet even as worthy

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

as the WashGuys are it is nuts to think that the reporters are in such a hurry that they cannot do

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

t correctly. It seems to me that the reporters secretly wish to be in power and therefore use thei

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

pen to promote their own agenda. The biggest problem with that is that most often the agenda is v

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

ry skewed towards an academia socialist viewpoint. Which last time I checked we are a Capitalist c

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

untry and everywhere socialism has been tried it has not succeeded as well as our current structure

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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Overall, meetings can be a very effective tool in business. Here are the seven keys to effective, productive meetings that will leave your whole team motivated and happy.

If you plan any sort of event that is open to the public and requires a fee to attend, one of your major goals for your next event is probably to increase registration and attendance. I can help you get there by changing the way you think of your event planning process.

What does it take to succeed? How many times have you asked that question of yourself and others? You may have heard many different answers. I have found one thing that successful people have in common. They use systems.

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Main Subject - Competition in the News Creates Spin

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