Main Subject - Business

Day Care Centers have a rough time of convincing parents that their childr

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

en will be safe and they also have a tough time with public relations, as

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

arents are so quick to prejudge them and their services. Nevertheless a Da

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

y Care Center must over come this unfortunate public perception and consid

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

r that they need to be on the other side of the game.

How so you ask? Wel

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

what if a Day Care Center took the approach that they were helping make t

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

he entire community safer? Lets say by participating in a Neighborhood Wat

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

h Program? Why you ask; well consider if you will the following facts;

DA

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

CARE CENTERS: Day Care Centers have vans and shuttle buses that pick up k

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

ids and they are colorful and happy in their paint schemes. They also know

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

all of the Moms who work at all the corporations in town. Family and safet

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

are at the top of their agenda. They are very concerned with the concerns

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

of their clients. Those concerns are of safety. Even if they feel uneasy

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

bout the sign on their vehicles they will participate and leave flyers in

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

heir lobbies. Also remember that many of these day car centers are franchi

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

ses and therefore will receive kudos from their franchisors for helping th

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

community.

Now then it makes a lot of sense for them to join in a Neighb

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

rhood Watch Program and also it makes sense for them to bolster their comm

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

unity spirit and goodwill. This means that they can help the community and

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

gather sufficient bonus in public relations, so, consider all this in 2006

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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Main Subject - Public Relations and Day Care Centers

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