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You are here: Home > Business > Outsourcing > Drivng Home the Point - An Outsourcing Story in China |
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Main Subject - Drivng Home the Point - An Outsourcing Story in China
A few years ago, I visited Beijing for the first time. At Beijing airport, I got into a taxi and paid 450 yuan (about US$54) to get to the city. I was horrified to f According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product ind out later that the normal taxi fare for the same distance was 60 yuan! The next time, I went to Suzhou from Beijing. My local friends advised me to take a plane ; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug. Examples of combination products may in to Shanghai airport and catch a taxi from there. They told me that the taxi fare from Shanghai airport to Suzhou should be around 400 yuan. When I arrived at Shang lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together. hai airport, I saw a middle-aged man holding a placard, with “Suzhou, Wuxi” written on it. He wanted to charge 200 yuan for the ride. That caught my attention! It w here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe as half the price I expected. I checked out the man—he looked pretty decent and it seemed like a good deal. And so I accepted the offer. The journey The man d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations. Combination pro carried my luggage to his car, drove me to a nearby spot and asked me to wait. Five minutes later, he came back with another car and another driver. He explained to ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc me that he did not have the licence to drive in Suzhou and had asked his friend to help. Before parting, I paid him 200 yuan and confirmed with the new driver that easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi he would take me to Suzhou. I transferred my luggage to the new car. During the trip while chatting with the driver, I realised that he was on the way home to Wuxi, nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically bypassing Suzhou. The man who had “contracted” him had paid him 50 yuan. His car stopped outside the city of Suzhou. He told me that he was not familiar with the r and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ oads of Suzhou and would help me get a taxi. Within a few minutes, he flagged down a taxi, told the taxi where I wanted to go, paid the taxi driver 10 yuan and tran ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi sferred my luggage. The rest of the journey was uneventful and I arrived safely at my hotel, on time to meet my customers. All benefit There were three pers ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it. Following aspects would a ons in this value chain. First, the man at the airport offered to meet my needs at half the normal price. He made his money by outsourcing the “production” to the Wu dd to the challenges in developing combination products: Which markets to tap where the combination products can do fairly well? Which combination prod xi driver, who could do it at a cheaper cost. Second, the Wuxi driver “outsourced” to the Suzhou taxi driver for the same reason. At the end, the man at the airport cts are meaningful and rational? Which therapeutic categories to select? Which Combinations can address unmet needs of the patients? Do combin earned 150 yuan, while the Wuxi driver earned 40 yuan and the Suzhou taxi driver earned 10 yuan. I was the biggest winner because I saved 200 yuan! The bottomline tions increase the patient compliance? What would be the developing cost? How to tackle the risks encountered during combination product developmen s companies should focus on what they are good at, and leverage on others’ strengths. But today, many companies still try to do everything themselves in-house. For t? As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel instance, IT departments within big corporations try to develop applications that are available in the market—yet non-core to their business. Many companies also th ping new procedures for reviewing their safety, efficacy and quality. Professional from academic institutions, pharmaceutical industries, health care indust ink that manpower cost is fixed, so it is better to work with existing resources than to incur additional costs in IT applications or services. They think that manp y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products ower cost is just basic salary, and forget about the other costs such as bonus and employee benefits, as well as overheads such as recruitment and rental. They under . As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de estimate their manpower cost. The fact is unless you understand the actual costs of a particular process or project, it is difficult to decide if outsourcing is a b elopment. They need to be wiser in analyzing the market trends and the regulatory requirements. Companies that provide selfless information through particip etter alternative. Besides costs, the question is: can you do a better job than someone who specialises in the field? Just think of the Wuxi and Suzhou taxi drivers tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products
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