Main Subject - Business

The training world and its dog (and cat) have their own opinion on evaluation and assessment and we seem to hear the same argument time and time again. Usually around ROI and finding t

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

hings to measure.

Like many who got into Training, I done so, because I like helping people (ok, and showing off!!) I love getting up in front of an audience and empowering, inspiring

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

and motivating them. On a one to one level, I love talking through the issue and seeing the lights come on as the person I’m coaching realises what they have to do.

I did not (and I s

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

spect many of you feel the same) get into training to do evaluation. Not that it isn’t important, far from it, its essential. But its just that, I suspect, trainers as a breed just do

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

’t want to do it, sitting at a desk trying to find ways to measure training just doesn’t fit in.

So this piece is not written by someone who has a real passion for evaluation, nor whom

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

evaluation has come easy for. I found little solace in evaluation theory, which had some good points but nothing to make it work in the real world. What I realised is that it was a wa

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

te of time completing a TNA, rolling out the training and then trying to evaluate something I didn’t understand fully what I was trying to measure. I therefore developed the supremacy

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

method after lengthy trial and error.

Have we asked ourselves why did we do the training in the first place? What was the business need? What were our reasons for doing it again?

Let

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

s take evaluation in weight loss. You weigh yourself and set yourself a target weight over a period of time, but in training, one of the biggest crimes is that we don't bother setting

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

he measurements, and before I upset anyone, I fully agree that training provides many, many intangible benefits that cannot be measured

But, we know we can't measure them, so why bothe

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

with them? Let’s work within our circle of influence and measure the measurable

When on a diet, the only thing we can measure is the pounds that drop off and the body measurements.

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

herefore, that's all we measure, we don't measure increased energy and sense of well being, but its there and we know its there, but if we can't quantify it, we'll just quietly enjoy it

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

If you are going to evaluate, start from the very start (Training needs analysis) This I feel is the main reason evaluation falls down, like the weight loss scenario, know where you a

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

e and where you want to go, with yard sticks along the way and measure what you can measure

Ask yourself at all times "Why do we need this training?" Don't be scared to change the way

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

you do things if you can't see the clear path as to why you are doing it

Identify any financial gains or savings (staff retentions, recruitment costs, increased profitability etc.) if

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

you look hard enough, you can find them. Use the “this means that” drill down question. E.g.

Training motivates people

This means that, they’ll be happier at work

This means that, t

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

ey will work more efficiently

This means that, more work will get completed

This means that, the company will increase productivity by… etc. etc.

It’s a lot easier to measure product

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

vity financially then it is to measure motivation!

Don't be afraid of getting it wrong. Some trainers I worked with stopped evaluating when the evaluation process showed that their tr

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

ining intervention wasn’t working as planned and inevitably, sometimes, your evaluation will show that your training hasn't delivered the return on investment that you expected. This i

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

what evaluation is for, so you can learn from it and tweak your practices and get it better next time

Always be evaluating!!!

More on practical evaluation at www.supremacytraining.co

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

HTTP = HTML link (for blogs, profiles,phorums):
<a href="http://www.mainsubjects.org.ua/article/3293/mainsubjects-Training-Evaluation-Made-Easy.html">Training Evaluation Made Easy</a>

BB link (for phorums):
[url=http://www.mainsubjects.org.ua/article/3293/mainsubjects-Training-Evaluation-Made-Easy.html]Training Evaluation Made Easy[/url]

It is also interesting to note that we are now subjected to messages that not only extol the virtues of branded products, they even go so far as to make a point that certain companies do not make own-label, to justify their premium pricing. You have to take your hat off to the ad man who came up with that little gem of building a campaign out of that one. Sadly, for the client, the horse had already bolted. But the ad men, as usual, were pocketing their fees and laughing all the way to the bank! It is no surprise then that with more and more competition, now including own label, there has been a significant increase in the number of advertisements, vying for customers’ attention. So, more competition in the marketplace and more competition to attract the viewer/reader to engage with the message, so what’s the solution?

China has some incredible advantages in terms of trade. It has easy access to raw materials and cheap labour. Its economic base is growing and there is very little that China can't produce. Read why it makes sense to do business with China and even more sense to use the internet to do that business.

The Internet is a rapidly expanding phenomenon, with hundreds of websites being put up every day. It seldom knows any physical or political barriers. Due to the presence of the Internet becoming a common feature in most homes, constant efforts are made to improve website access and navigation.

Tags

Links

Main Subject - Training Evaluation Made Easy

Related Articles: