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There's a lot of information around about how to network effectively; which presupposes that it is an art to be learned. But there is also a case for layin

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

g down the guidelines for how NOT to network.

Successful networking is, in the end, another application of good people skills. You would not expect to end

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

ear yourself to someone if your eyes are constantly wandering off round the room while he/she was talking to you.

Still, at some point everyone will end up

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

, cornered, at the networking event from hell. On such occasions it is as well to remember the old adage: “There is no failure, only feed-back”. While the

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

event may be less than successful, you can at least derive some small benefit from it by registering all the pitfalls you personally have not fallen into.

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

Cardinal rules of how not to network include the following:

1) Do not attend a networking event with your mother if you are 45 or over. It tends not to

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

project you in the most credible light.

2) Do not tell fellow networkers the precise calorie content of what they were just about to pitch into with gusto

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

. It tends to make them feel bad about themselves, and therefore also about you also. It really is not the best way to make friends and influence people.

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

3) Do not launch into endless stories about obscure relatives or acquaintances of yours who your fellow networkers don't know, are never likely to meet and

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

most likely would not wish to know, now that you have divulged every detail of their personal and professional life.

4) If, for some inexplicable reason,

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

you have brought your elderly mother and she shows signs of revealing that your business is struggling so badly that she is your book-keeper, company secre

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

tary, cleaner, salesman and banker, then GAG HER, forthwith. Better public suicide than public character assassination.

5) Do not visit a stream of consc

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

iousness narrative about your entire working life on those around you. It's just possible that they may find it less fascinating than you do.

6) Do not w

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

hinge on about excessive portion size when other people are demolishing vast quantities with all the finesse of a famished Rottweiller. It may - just - emb

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

arrass them enough to get a 100g unchewed mouthful of meat stuck in their craw.

7) Do NOT start asking who wants a doggy bag and threaten to foist your lef

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

t-overs on other people. (It's strange, I know, but they might just not want to depart with your left-overs in a pocket of their business suit, or even wra

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

pped in a paper napkin in their best handbag.)

8) Do consider that the purpose of the event is to circulate and find out a little about as many of your fe

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

llow networkers as possible. They will appreciate your interest in them, however transient.

9) Do bear in mind that a networking event doesn't have to be

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

an endurance test. He/she who stays longest in one place mesmerising a prey who has lost the will to live does not win.

Common sense should be enou

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

gh to ensure universal adherence to the above rules. Unfortunately, as the old adage goes, common sense can be an uncommon quality.

(C) 2006 Annie Kaszina

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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You will have a much harder time marketing your business with this mindset. Here is what I mean...

Today I'm going to be showing you a 100% legal way you can spy on your competition, and why, if you're not doing this, you're really missing the boat on some potentially ground-breaking earth-shattering marketing ideas.

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