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Main Subject - When it Comes to Networking Comfort is Not a Requirement
I attended my first national convention in 1999 and didn’t have a clue as to what I was doing. I was going on the advice, “If you want to be a national speaker, you have to network nationally.” That made sense,
According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product
so I decided to attend the AWC (Association for Women in Communication) national convention in Fort Lauderdale Florida. Once I got there, I didn’t know what to do. I couldn’t just walk up to people and say, “H
; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.
Examples of combination products may in
Examples of combination products may in
y, do you need a motivational speaker or a workshop?”
I didn’t have the networking skills one needs to begin the relationship building process. I also lacked the social skills to connect with people. For examp
I didn’t have the networking skills one needs to begin the relationship building process. I also lacked the social skills to connect with people. For examp
lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.
le, instead of focusing on others and learning about their profession, I compared myself with others, and sure enough, every time I sat down at a general session, I had to converse with a Clarion winner or the pr
here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe
sident of a company, which did little to raise my confidence level.
I learned a lot from that experience: Keep your focus on others instead of on yourself. To create enjoyable conversations, research before att
I learned a lot from that experience: Keep your focus on others instead of on yourself. To create enjoyable conversations, research before att
d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.
Combination pro
Combination pro
ending a meeting whether it is a local or national event. Ask questions to uncover important information. Most of all, remember that relationship building takes time and you might not see instant results as far
ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc
as increased sales or new business. You might not even recognize the opportunities in front of you when you first get started.
Realize that if you have been out of the loop, you might be uncomfortable or make
Realize that if you have been out of the loop, you might be uncomfortable or make
easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi
several mistakes.
I admit that I was uncomfortable at my first national conference, but I kept repeating a mantra “comfort isn’t a requirement for me.” In fact, on the night of the Clarion Awards Banquet I was
I admit that I was uncomfortable at my first national conference, but I kept repeating a mantra “comfort isn’t a requirement for me.” In fact, on the night of the Clarion Awards Banquet I was
nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically
seated by two Clarion winners, one from Atlanta Georgia and the other from Washington DC. I remember feeling inadequate because I didn’t live in a big metropolitan area, and I was just starting my professional c
and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ
areer. At one point the woman from Atlanta complimented me on my dress and asked, “So, are you having a good time?” To which I replied, “No, actually I’m quite miserable, but fortunately for me, comfort is not
ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi
requirement.” (Both women looked at me like I was from outer space!) Even though it was embarrassing at the time, it has become one of my favorite stories when I perform a keynote or workshop about networking.
ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.
Following aspects would a
Following aspects would a
Even though I realized my faux pas, I forged on and made the best of the situation.
Why do people stumble when they hear the word “networking?” Many people think of networking as exchanging lots of business car
Why do people stumble when they hear the word “networking?” Many people think of networking as exchanging lots of business car
dd to the challenges in developing combination products:
Which markets to tap where the combination products can do fairly well?
Which combination prod
Which markets to tap where the combination products can do fairly well?
Which combination prod
ds, going to a social function, or getting leads. But networking is building relationships and relationship building means you develop common interests, build trust, communicate on a regular basis and find mutual
cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin
ways to help each other. In other words, you become a resource to others.
At that national convention many years ago, I became friends with several people that I still stay in touch with by e-mail and phone.
At that national convention many years ago, I became friends with several people that I still stay in touch with by e-mail and phone.
tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen
What would be the developing cost?
How to tackle the risks encountered during combination product developmen
Out of that one event (where I didn’t have a clue,) came a speaking opportunity at a national convention, a working relationship with a PR professional and an article in Fitness magazine and several interviews on
t?
As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
radio and magazines, but it didn’t happen over night. The more relationships we build the more fun business is and you can start the process in your local club.
If you are a seasoned member of a civic or busines
If you are a seasoned member of a civic or busines
ping new procedures for reviewing their safety, efficacy and quality.
Professional from academic institutions, pharmaceutical industries, health care indust
Professional from academic institutions, pharmaceutical industries, health care indust
s club, become aware of new members in your club and invite them to sit with you. Make it a habit to call those who have recently joined and make them feel welcome. Use your club as a “vehicle” to invite that p
y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products
ospect that you have been trying to do business with. Be mindful of what it was like when you were just starting, moving from another state or feeling a bit overwhelmed, and consciously look for those who have t
.
As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
ransferred from another city. Give potential members a call and tell them about what your organization has meant to you.
If you are a new to networking and you are frustrated, just remember that relationship bu
If you are a new to networking and you are frustrated, just remember that relationship bu
elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.
Companies that provide selfless information through particip
Companies that provide selfless information through particip
lding is long term. There is no way you can predict all the wonderful things in store for you three or five years from now. Just do the work and trust the process, and remember that comfort is not a requirement
tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products
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