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The most important thing about your donation thank-you letters is not what you say or how you say it but how quickly you say it.

According to

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

Stephen Hitchcock in Open Immediately!, for many donors, a brief thank-you note pre-printed with just the amount and date of the gift can be mor

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

e effective than long-winded thank-you letters that arrive long after the donor mailed you a gift.

Your gift acknowledgement notes and cards ne

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

ed to leave your office within 48 hours of receiving a donor’s gift. Never take longer than a week. You need to be prompt with your gratitude for a numb

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

er of reasons.

1. Being prompt is being polite. We all like dealing with people who are thankful

2. Your donors need to be reminded

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

that they made the right decision in sending you a gift. They have many choices about where they can send their charitable donations. You need to remind

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

them that their donation to your organization was the right choice. The longer you take to send that message, the less likely donors are to feel a kins

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

hip with your mission (and give again).

3. One of the prime reasons that donors lapse (stop giving) is that they feel unappreciated. The easies

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

t way to show your appreciation is to thank your donors quickly, appropriately and enthusiastically.

A word about thanking major donors<

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

br> Donors who send you particularly large gifts in the mail deserve a phone call or a personal visit. Which usually causes a problem with promptness. Th

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

ese donors are usually flagged, taken out of the daily receipting and thank-you process, and placed in a to-do pile for later follow up by the executive

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

director, director of advancement or the person who signed the fundraising letter that prompted the gift.

And that’s where the problem aris

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

es. Donors who are taken out of the regular thank-you system tend to be thanked in person, eventually, but much later than is ideal. I recommend that yo

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

u follow the advice of Stanley Weinstein. In his book, Complete Guide to Fundraising Management, Stanley recommends including major donors in

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

your usual gift acknowledgement process. Mail them the same thank-you letter, note or card that you send to everyone else. That way they are thanked p

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

romptly. Then follow up with a more personal thank you note (perhaps hand-written), a phone call or a personal visit.

New Handbook shows y

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

ou how
Need help with writing terrific thank-you letters? Read Boost Your Revenues and Donor Loyalty with Effective Donation Thank-You Letters

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

. The fifth Handbook in the Hands-On Fundraising Series features tips on common mistakes to avoid, a line-by-line analysis of a donation thank-you l

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

etter, and a helpful list of things you can show your gratitude for other than the gift alone. If you need to master the art of writing the single mos

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

t important letter in direct mail fundraising, this new Handbook is for you. It’s available for immediate download. Learn more by clicking the link below.

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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Most appraisal systems and interviews are demotivating rather than inspiring. They bog down the appraisers in bureaucracy and with irrelevant appraisal questions. Appraisees are left feeling as if they've been given a telling off and once the appraisal is completed hear nothing for another year. The end result is a waste of time money and potential. Avoid 9 serious mistakes and your appraisal systems will vastly improve and so will the performance of your people.

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