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Main Subject - Don't Push!
Can you work in sales and not be pushy? Of course you can!
When I first worked in direct sales and home party
When I first worked in direct sales and home party
According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product
sales, I was very still a shy individual. I really was not comfortable with approaching strangers about havin
; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.
Examples of combination products may in
Examples of combination products may in
a party or about recruiting them. Still, I knew that there were benefits to a person having a party in his/he
lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.
home. Our program gave each host/hostess a minimum of $40 free in merchandise of his/her choice. Why shouldn
here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe
t I share that? Our sales associates earned about $20 an hour when “real” part time jobs only offered about $6
d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.
Combination pro
Combination pro
per hour. Why shouldn’t I share that?
My solution to being shy and yet still needing to generate sales and pa
My solution to being shy and yet still needing to generate sales and pa
ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc
rties from people outside my circle of friends, or to recruit new sales associates, was to wear buttons on my c
easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi
othing. I had one that said, “$40 free, ask me!” I wore another that said, “I love my job! You can too!”
My
My
nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically
x-husband and son (when he was 5 to 9 years old) were not shy at all about telling people about my business. T
and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ
e mister carried my business card and catalogs every where he went. My son would approach mothers with young k
ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi
ds in restaurants and on playgrounds and tell them about my job. I never told either of them to do these thing
ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.
Following aspects would a
Following aspects would a
s. But it did help my business.
Even when they were not approaching strangers, the mister and my son also wor
Even when they were not approaching strangers, the mister and my son also wor
dd to the challenges in developing combination products:
Which markets to tap where the combination products can do fairly well?
Which combination prod
Which markets to tap where the combination products can do fairly well?
Which combination prod
buttons on their clothing. My son’s said, “Ask me about my mom’s job.” The mister’s said, “My wife’s job is
cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin
party. Ask me.” Each of these resulted – at the least – in people inquiring about my job.
Soft selling can
Soft selling can
tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen
What would be the developing cost?
How to tackle the risks encountered during combination product developmen
ork in direct sales. It can also work in the retail setting, even in a department store where sales quotas are
t?
As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
rather high. Just introducing oneself to a prospective customer and watching from nearby – while folding cloth
ping new procedures for reviewing their safety, efficacy and quality.
Professional from academic institutions, pharmaceutical industries, health care indust
Professional from academic institutions, pharmaceutical industries, health care indust
es or otherwise keeping busy (and not bothering said customer) – can be all it takes for that customer to come
y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products
sking for you in the future.
For too long, people considered sales as a career for only aggressive (and possib
For too long, people considered sales as a career for only aggressive (and possib
.
As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
y obnoxious) people. Especially if those sales persons were going to thrive and shine in the eyes of their emp
elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.
Companies that provide selfless information through particip
Companies that provide selfless information through particip
oyers.
But it does not have to be. A soft sell approach wins far more customers than stalking them ever could
But it does not have to be. A soft sell approach wins far more customers than stalking them ever could
tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products
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