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Main Subject - The Secret to Attracting Your Ideal Customers
Are you tired of dealing with difficult customers?
Have you ever imagined how great it would be if you ONLY had to deal with the types of customers you enjoy? Your job would be so much more rewarding. Think about it&hel
Have you ever imagined how great it would be if you ONLY had to deal with the types of customers you enjoy? Your job would be so much more rewarding. Think about it&hel
According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product
lip;attracting ideal customers, working with your ideal customers.
Well, I am happy to report that you can do just that. You can attract your ideal customers and obtain the working environment you so desire.
The Law of
Well, I am happy to report that you can do just that. You can attract your ideal customers and obtain the working environment you so desire.
The Law of
; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.
Examples of combination products may in
Examples of combination products may in
Attraction states that whatever we give our attention, energy and focus to we will attract into our life.
So how do we go about attracting ideal customers and working with ideal customers in our business?
The first ste
So how do we go about attracting ideal customers and working with ideal customers in our business?
The first ste
lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.
is to decide what we don’t want in an ideal customer. To do this, we will use what is known as a T-tool. You may download your own T-tool free by visiting either of my websites listed at the end of this article. I
here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe
you would prefer to make your own T-tool, just do the following:
1. Take a full sheet of paper (8.5” x 11”)
2. About an inch down from the top, draw a horizontal line across the page.
3. In the middle of
1. Take a full sheet of paper (8.5” x 11”)
2. About an inch down from the top, draw a horizontal line across the page.
3. In the middle of
d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.
Combination pro
Combination pro
his horizontal line, draw vertical line down to the bottom of the page. (You will notice you now have what appears to be a large capital T.)
4. Across the page, above the T, write the words My Ideal Customer.
4. Across the page, above the T, write the words My Ideal Customer.
ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc
. At the top of the T on the left hand column, write, I Don’t Want.
6. At the top of the T on the right hand column, write, I DO Want.
The T actually divides your page into two columns. We are g
6. At the top of the T on the right hand column, write, I DO Want.
The T actually divides your page into two columns. We are g
easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi
ing to focus briefly on the left hand column and list all the things about your current and past customers that you don’t like. Such traits could be indecisive, high maintenance, cheap, complaining, and so on. Once
nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically
you have completed the left hand column with the traits you dislike, we will then turn our attention to the 1st entry on the list and ask, so if this is what I don’t want, what DO I want? You will write the answer
and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ
n the top of the right hand column, directly across from the first entry on the left and then line through the entry on the left.
After going through the entire left hand column and writing your DO Wants in the right ha
After going through the entire left hand column and writing your DO Wants in the right ha
ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi
d column of your T-tool, fold the paper in half with only the right hand column facing up. We no longer wish to give any more attention to those items we listed on our Don’t Want column. They are the contrast in yo
ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.
Following aspects would a
Following aspects would a
r life and now you want to use your new list, which is your clarity list. These are the things you want in your ideal customers. By focusing on these traits you will begin to attract into your business those customers yo
dd to the challenges in developing combination products:
Which markets to tap where the combination products can do fairly well?
Which combination prod
Which markets to tap where the combination products can do fairly well?
Which combination prod
truly enjoy working with.
Don’t be alarmed if you notice some of your older customers fading away. This is a good thing. They most likely were customers with traits you don’t want to deal with anymore in yo
Don’t be alarmed if you notice some of your older customers fading away. This is a good thing. They most likely were customers with traits you don’t want to deal with anymore in yo
cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin
r business. Rest assured, new customers will take their place and you will begin to enjoy your work again.
I have put this practice into effect myself and shortly after I did a client that I had not dealt with for sever
I have put this practice into effect myself and shortly after I did a client that I had not dealt with for sever
tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen
What would be the developing cost?
How to tackle the risks encountered during combination product developmen
l years contacted me and requested one of my services that she had never used before. This customer was a very frugal individual and one of my desired traits was that my customers would see the wonderful value of my serv
t?
As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
ces and appreciate my fees – paying them gladly. I was tired of dealing with individuals always looking for a deal or discount.
It was this returning client that truly amazed me about the power of the Law of Attra
It was this returning client that truly amazed me about the power of the Law of Attra
ping new procedures for reviewing their safety, efficacy and quality.
Professional from academic institutions, pharmaceutical industries, health care indust
Professional from academic institutions, pharmaceutical industries, health care indust
tion. She never said a word about my fees for the service she was requesting and actually felt it was a great price for the high quality product I would be designing for her. The Law of Attraction was delivering the cust
y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products
mers I desired and this returning client was the perfect example.
Since that time I have seen some clients go, and I must say gladly. They have been and are continuing to be replaced by customers that I truly love worki
Since that time I have seen some clients go, and I must say gladly. They have been and are continuing to be replaced by customers that I truly love worki
.
As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
g with.
So, what are you waiting for? Isn’t it time you started attracting the types of customers you love working with into your business?
Try using the T-tool yourself. If you have any questions, feel free to c
So, what are you waiting for? Isn’t it time you started attracting the types of customers you love working with into your business?
Try using the T-tool yourself. If you have any questions, feel free to c
elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.
Companies that provide selfless information through particip
Companies that provide selfless information through particip
ntact me and I will be happy to lend a hand.
Having a business filled with your ideal customers is like a dream come true. Thanks to the Law of Attraction, that’s exactly what it is.
Good luck and good attracting
Having a business filled with your ideal customers is like a dream come true. Thanks to the Law of Attraction, that’s exactly what it is.
Good luck and good attracting
tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products
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