Main Subject - Business

Have you dreaded going to a business event? While at the event, found yourself wishing that the event would end soon so you could go home? Once at home, you then wi

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

shed you were more outgoing and could connect with people at the events?

First, determine your motivation(s) for going to the event:

1. To be "seen"

2. To meet n

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

ew people

3. To get information from others

4. To share ideas with others

5. To get known

6. To sell others your product / services

Different goals require dif

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

ferent approaches:

1. To be "seen" - This is the easiest goal to achieve. Basically walk around, smile at people, and talk to people that you know or who approach

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

ou first. You're passively attending the event.

2. To meet new people - Here's a secret: everyone who goes to networking events wants people to talk to them. Go up

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

to people who are by themselves. Ask them about their business and non-business interests. Share something of interest about yourself. You're trying to find people

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

who you "connect" with. Smile. When you've met someone of interest, get their contact information and follow up.

3. To get information from others - Think of the

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

vent as a big informational interview. Introduce yourself to the host, and tell them that you're looking to talk to people who might have answers to your questions.

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

The host's introduction will smooth the opening, and the "experts" will be flattered to be sought out. Make sure to thank the experts after the event with an email

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

or (even better) a hand-written note.

4. To share ideas with others - This is basically the other side of the previous goal. When you first arrive, introduce your

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

elf to the host. Tell them of your expertise and give them permission to introduce others to you. You'll be helping the host provide a useful service (other than si

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

mply greeting) and also establish yourself.

5. To get known - There's an advertising axiom that says you need to see the same ad 7+ times before it's in your consc

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

iousness. It's also true at business events. While you only have one chance to make a first impression, consistent following-up with people will result in being rec

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

ognized. To get known, you need to repeatedly show up to events. You don't have to talk to the same people each time (simply being "seen" is often enough), but do m

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

ke it a point to remember something about your last conversation with them. People like to be remembered. Follow up with people you've met (for the first time) with

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

an email or note.

6. To sell others your product / services - Many people go to events to find a new customer. Think back to all the events you've gone to. How ma

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

ny times have you talked with someone and thought "I need to buy that NOW"? Instead of hard-selling yourself, tell stories about people who've used your products or

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

services. Highlight the benefits. Tell how you solve their problem. Offer to send them marketing materials. You might introduce yourself to the host, and ask them f

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

or an introduction to someone who might benefit from your product / service. A "warm" introduction is much better than a "cold" one.

Next month, I'll share some ne

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

tworking tips. Until then, I'd suggest reviewing one of my previous articles for tips for talking about your product or services ("So, What Do You Do For a Living?"

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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Payroll time clock software keeps track of time and attendance information of an employee in an accurate way. By utilizing the payroll time clock software, you can eliminate the use of paper time cards, handwritten records, and badges. It helps to generate a wide range of efficient reports including attendance, overtime, payroll policies on start and end times, gross pay, holiday, and sick time. Workers can punch the starting time and end time, straight from their own desktops by using a networked PC. Another notable feature is that it handles multiple worker schedules at the same time. Almost every payroll time clock software packages provide standard qualities such as versatility, adaptability, and flexibility. The installation procedure of this software is very easy and simple.

Somebody asked me recently: how come you don't have a 'big' name to project your business and attract people with the grandeur? As it usually goes together, presenting oneself big implies that there will great results.

Whether you're a corporate executive or a private business owner, boosting the success of your business depends on your ability to maximize staff productivity. This article reveals why poor performance at the fiscal level is the guaranteed outcome when activity is mistaken for productivity and provides management and leadership professionals with insights, tools and techniques for getting greater results from their investment in their people.

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