Main Subject - Business

Next time you write a letter to a donor but can't think of the best way to express yourself, let someone else do it for you.

Someone like Mother Theresa. Mark T

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

wain. Rosa Parks. Ernest Hemmingway.

Quotations are one of the most effective ways to inspire and motivate donors. Think of all the topics you could possibly w

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

nt to write about in a fundraising letter, such as apathy, challenge, faith, freedom, generosity, injustice, love, optimism, persistence, poverty and war. Chances are,

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

someone, somewhere, at some moment in history, has said something quotable on your topic.

So when you are stuck for the best way to say something, reach for a b

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

ok of quotations and turn to the table of contents. Look up the topic you are struggling with. Turn to that page and hunt for a quotation that conveys your thought in a

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

memorable or wise or pithy or funny or epigrammatic way. Then take that quotation and incorporate it into your appeal letter.

For example, let’s say you’re re

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

questing funds for a shelter for homeless people. You want to convey to your donors the plight of people who end up living on the streets. You pick up your book of quot

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

tions, look under the topic Injustice, and find that Pearl S. Buck, human rights activist and Nobel Prize winner, once remarked: “Hunger makes a thief of any man.” Th

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

re’s a zinger that you can incorporate somewhere into your letter.

Or let’s say you’re writing to the same donor about the same homeless shelter, but instead you

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

re struggling to communicate how the streets are especially hard on homeless children. You don’t want to simply say, “The streets are especially hard on homeless chil

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

ren,” because you’re afraid that you’ll be stating the obvious, or sound like you’re preaching.

So you search under the topic of Children, and find this nugget

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

from Pulitzer Prize winning journalist Hodding Carter: “There are only two lasting bequests we can hope to give our children. One is roots; the other, wings.” There yo

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

have a memorable way to state your case. You could even turn this quotation into a theme that runs throughout your fundraising letter package, starting with the outer

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

nvelope teaser.

Quotations are an effective way to up the octane in your fundraising letters for a number of reasons:

They help you communic

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

te truths about sensitive topics by letting someone else speak for you

They add colour to your writing, the same way sound bites do in a TV documentary

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

li>They help you express the funny side of a situation (by quoting Bill Cosby, for example) when doing so directly might sound crass or insensitive

When you

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

quote people word for word, be sure to mention who you are quoting. Imitation, as Charles Caleb Colton said, is the sincerest form of flatter, but quoting people withou

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

citing your source isn’t imitation. It’s plagiarism.

If you want help finding suitable quotes for your fundraising letters, buy The Fundraisers’ Book of Quota

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

ions, the latest e-book from Andrew Spencer Publishing. It contains over 200 pages and over 2,700 quips, proverbs, aphorisms, witticisms, zingers, epigrams, quotes, o

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

e-liners and words of wisdom to inspire and motivate your donors. Details here.

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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Committees consume a great of time, much of it wasted. The problem with committees is that they are chaired by people with all of the human faults. Despite all of that, committees can be useful tools, if they are properly organized and managed. Here are some tips for making committees effective tools of management.

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