Main Subject - Business

CRM solutions are business strategies that assist in building a healthy relation

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

ship with customers. They have become a milestone in the marketing strategies of

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

modern business organizations. Earlier, CRM solutions had been based on client-

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

erver architecture. A few draw backs of the client-server model CRM solutions le

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

d to the development of web based CRM solutions. Web based CRM solutions are bus

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

iness strategies intended mainly for e-commerce.

As the World Wide Web serves a

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

the platform in web based CRM solutions, the software need be installed on a si

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

ngle server. The installed software can be accessed from any remote location, an

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

d any change made in the software will be reflected throughout the system. The c

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

ient-server model CRM solutions do not support remote access or wireless devices

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

. But, web based CRM solutions have facilities to access wireless devices like P

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

DAs and WAP-enabled mobile phones.

In a web based CRM solution, only the centra

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

server has to be maintained. Thus, web based CRM solutions are very cost effect

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

ive. When compared with client-server CRM solutions, web based CRM solutions are

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

more flexible and easy to maintain. As the web based CRM solutions are based on

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

Web, they can be distributed faster than the conventional CRM solutions and clie

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

nt-server CRM solutions. Also, adding of new clients in a web based CRM solution

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

is very easy. The number of users in web based CRM solution is unlimited.

Netg

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

in, Upshot, SAP, Clarify, ONYX, Trilogy, Oracle, Siebel Systems, and Firstwave T

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

echnologies, Inc. are some of the leading vendors in the web based CRM solutions

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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