Main Subject - Business

The content of your presentation will be based on a simple formula, one I’m sure you’ve come across in many contexts. The basic format is simple and is always the same:

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

Tell them what you’re going to tell them

Make your points

Tell them what you’ve just told them

In other words, an introduction which gives an overview of the

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

resentation, followed by a short talk based on the points listed in the overview and to finish, a summary of the points you have just covered.

How you present the mater

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

al will depend on the audio visual aids available and which you feel most comfortable with. Let’s say you choose Overhead Transparencies (OHTs).

Your overview will be a

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

OHT with a list of topics to be covered. Then you will have one or two OHTs to illustrate each point. You can use the first OHT again to summarise, or if you feel it

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

is more appropriate, a new one which sums up the conclusions you have come to in the talk.

Some Tips for using OHTs

Make sure you use the right sort of OHT – th

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

re are different OHTs for use with laser and inkjet printers and so be sure to get the type which matches the printer you’ll be using. Otherwise the result could be smud

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

ed or blurred.

Font size – don’t use anything under 24 points as this will be difficult to read.

Don’t put too much information on each OHT. About 6 well spaced out li

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

es of text is enough.

Check the Overhead Projector before you begin and make sure you know how it works.

Use a pen or pencil and point to the actual OHT and not the sc

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

reen onto which it has been projected.

Leave each transparency up long enough for everyone to read it, but if you are talking quite a bit in between OHTs, switch the pr

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

jector off. This may not be necessary in a very short presentation. Use common sense.

Using Notes

If you have practised in advance and are familiar with your su

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

ject, notes should not be necessary. Use the OHTs or other visual aids to prompt you. If you are asked to do a longer presentation and feel you can’t do without notes, k

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

ep them brief and leave them on the table for emergencies. Remember, your presentation should never be a reading of your notes. You can read a quotation or figures which

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

you might not be expected to remember, but never, ever simply stand there and read your notes from start to finish. Notes should be a prompt, used only if nerve

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

get the better of you and cause you to dry up.

Prepare to do without Audio Visual Aids

The more technical the aids you use, the more likely they are to go wron

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

. So always be prepared to do the presentation without them. If you are using PowerPoint, print out your slides and make sure you have a copy for each member of the pane

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

. If using OHTs, a whiteboard or a flipchart make some sort of handout to illustrate your points. It’s not only technology which can go wrong - interviews can be moved t

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

o a room without a whiteboard and people can forget to provide a flipchart.

Handouts

A professionally produced handout is a good way to round off a presentation

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

It gives you a chance to show that you know your subject or have done your homework on the company. Don’t make it too long or use dense text. A short, illustrated and r

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

levant handout will make a good impression and if it’s touch and go between you and one other candidate, might just tip the balance in your favour.

© Waller Jamison 200

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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Experiential training program aims to get more women leaders in top management positions.

The first time job seeker might dread the thought of their first encounter with an interviewer. Just remember that others go through the same process every day. There is a way to become confident before you start an interview and a right way to ensure a successful outcome.

The purpose of developing anecdotes for the job interview is to be able to illustrate your skills and abilities to the prospective employer. Stories SHOW the employer what you are capable of rather than simply tell them what you have done in the past.

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